00690nam0-22002531i-450-990002800190403321000280019FED01000280019(Aleph)000280019FED0100028001920000920d1968----km-y0itay50------baENGbasic marketinga managerial approach.by McCarthy J.E.III ̜Ediz -Homewood (Illinois)Irwin1968McCarthy,Edmund Jerome114089ITUNINARICAUNIMARCBK9900028001904033214-0-107ITA 2631ECAECABasic marketing421894UNINAING01