00747nam0-22002531i-450-990002673470403321000267347FED01000267347(Aleph)000267347FED0100026734720000920d1972----km-y0itay50------baENGPromotion Persuasive communication in marketingdi Tillman and KirkpatrickHomewood (Illinois)Irwin1972Tillman,Rollie109430Kirkpatrick,Charles AtkinsonITUNINARICAUNIMARCBK9900026734704033214-6-4-TI3489ECAECAPromotion Persuasive communication in marketing430109UNINAING01