00693nam0-22002531i-450-990002648600403321000264860FED01000264860(Aleph)000264860FED0100026486020000920d1967----km-y0itay50------baENGWorld MarketingA Multinational ApproachRyans J.K.-Baker J.C.New YorkWiley1967Ryans,John K.108360Baker,James Calvin<1935- >ITUNINARICAUNIMARCBK9900026486004033214-9-77-TI2021ECAECAWorld Marketing430863UNINAING01