00874nam0-22003131i-450-99000262717040332120040714115951.0000262717FED01000262717(Aleph)000262717FED0100026271720030910d1964----km-y0itay50------baengUSModern marketing thoughtJ.H. Westing and Gerald Albaum, [editors]New YorkMacMillanLondonCollier MacMillan1964430 p.24 cmAlbaum,GeraldWesting,John Howard<1911- >ITUNINARICAUNIMARCBK9900026271704033214-0-99-TIs.i.ECAH/4.1121 WESs.n.449SESECASESMarketingModern marketing thought432332UNINA