00780nam0-22002891i-450-99000262568040332120080603123649.088-14-00836-1000262568FED01000262568(Aleph)000262568FED0100026256820030910d1986----km-y0itay50------baita<<Il >>marketingLuigi Guatri, Salvatore Vicari3. edMilanoGiuffrè1986XV, 726 p.24 cmGuatri,Luigi<1927- >27932Vicari,Salvatore<1951- >361357ITUNINARICAUNIMARCBK9900026256804033214-1-338-TIs.i.ECAECAMarketing432679UNINA