00714nam0-22002651i-450-990002617070403321000261707FED01000261707(Aleph)000261707FED0100026170720000920d1971----km-y0itay50------baENGScientific marketing researchdi ALBAUM Gerald-VENKATESANNew YorkThe Free Press1971Albaum,Gerald106735Venkatesan,M.ITUNINARICAUNIMARCBK9900026170704033214-1-91-TI3558ECAECAScientific marketing research433666UNINAING01