00737nam0-22002771i-450 99000260536040332120230324101715.0000260536FED01000260536(Aleph)000260536FED0100026053620030910d1961----km-y0itay50------baengUSAdvertisingits role in modern marketingS. Watson DunnNew YorkHolt Rinehart and Winston1961Pubblicità659.1Dunn,Samuel Watson706184ITUNINARICAUNIMARCBK9900026053604033214-6-110-TI529ECAECAAdvertising3060918UNINA