00873nam0-22003131i-450 99000260403040332120230324110044.0000260403FED01000260403(Aleph)000260403FED0100026040320000920d1960----km-y0itay50------baengUSAdvertising principles and problemsCharles J. Dirksen, Arthur KroegerHomewood (Illinois)Irwin1960XIII, 541 p.ill.24 cmPubblicitĂ 659.1Dirksen,Charles J.106103Kroeger,Arthur1339657ITUNINARICAUNIMARCBK9900026040304033214-6-105-TIs.i.ECAECAAdvertising principles and problems3060917UNINAING01