00808nam0-22002891i-450-99000210420040332120060407111624.0000210420FED01000210420(Aleph)000210420FED0100021042020030910d1993----km-y0itay50------baengGBMarketing researchmeasurement & methodDonald S. Tull, Del I. Hawkins6.New YorkMacmillan Publishing Company1993XVIII, 863 p.23 cmTull,Donald S.118196Hawkins,Del I.ITUNINARICAUNIMARCBK99000210420040332162 658.8 TULDEPA 6662DAGEADAGEAMarketing research394672UNINA