01182nam0 22003133i 450 UBO028354520231121125853.0012278980620161109d1982 ||||0itac50 baengusz01i xxxe z01n˜The œlanguage of television advertisingMichael L. GeisNew York \etc.!Academic1982XIII, 257 p.ill.24 cm.Perspectives in neurolinguistics, neuropsychology and psycholinguistics001RMC00046252001 Perspectives in neurolinguistics, neuropsychology and psycholinguisticsTelevision advertisingFIRRMLC385299I659.1421Geis, Michael L.PUVV161751070152015ITIT-0120161109IT-FR0017 Biblioteca umanistica Giorgio ApreaFR0017 NUBO0283545Biblioteca umanistica Giorgio Aprea 52MAG 7/1564 52MAG0000188085 VMN RS A 2017071220170712 52Language of television advertising472990UNICAS