00849nam0 22002531i 450 RML023435720231121125700.020121121d1994 ||||0itac50 baitaitz01i xxxe z01nEffective marketingGeoffrey RandallLondon and New York Routledge 1994vii,152 p.fig.20 cm.RANDALL, GeoffreyRMLV149152115990ITIT-0120121121IT-FR0098 Biblioteca Area Giuridico EconomicaFR0098 RML0234357Biblioteca Area Giuridico Economica 53IMP 658.8/17 53VM 0000026935 VM barcode:0002290VMA 1996040220121204 53Effective marketing418487UNICAS