00974nam0 22002893i 450 PUV144642620231121125622.09781292092485pbk20180424d2016 ||||0itac50 baengusz01i xxxe z01nPrinciples of MarketingPhilip Kotler, Gary Armstrong16. global edBoston [etc.]Pearson2016731 p.ill.28 cm.Kotler, PhilipCFIV01170534994Armstrong, GaryUANV000654286032ITIT-0120180424IT-FR0098 Biblioteca Area Giuridico EconomicaFR0098 NPUV1446426Biblioteca Area Giuridico Economica 53ATENE 33 52 53ATE0000237545 VMN A4 A 2018042420180424 53Principles of marketing53862UNICAS