02957nam 2200577 450 991082523570332120200520144314.00-8144-3422-3(CKB)3710000000106159(EBL)1596433(SSID)ssj0001216558(PQKBManifestationID)11823940(PQKBTitleCode)TC0001216558(PQKBWorkID)11197869(PQKB)10185417(Au-PeEL)EBL1596433(CaPaEBR)ebr10867284(CaONFJC)MIL602769(OCoLC)882529847(CaSebORM)9780814434215(MiAaPQ)EBC1596433(EXLCZ)99371000000010615920140515h20142014 uy 0engur|n|---|||||txtccrMarketing /Brian Tracy1st editionNew York :AMACOM,2014.©20141 online resource (120 p.)Brian Tracy Success LibraryIncludes index.0-8144-3421-5 Cover; Contents; Introduction; 1 The Purpose of a Business; 2 Four Approaches to Successful Marketing; 3 Three Key Questions in Marketing; 4 Market Research and Market Intelligence; 5 Customer-Focused Marketing; 6 Why People Buy; 7 Competitive Analysis; 8 Achieving Competitive Advantage; 9 The Marketing Mix; 10 Positioning Strategies; 11 Four Principles of Marketing Strategy; 12 Choosing the Battlefield; 13 Military Principles of Marketing Strategy; 14 Marketing Tactics of Diversion and Dissuasion; 15 Practice the "Firstest with the Mostest" Strategy16 Use the "Hit 'Em Where They Ain't" Strategy17 Dominate a Market Niche; 18 Creative Marketing Growth Strategies; 19 Utilize Other Ways to Sell; 20 The Bundle of Resources Concept; 21 Four Ways to Change Your Business; Summary and Conclusion; Index; A; B; C; D; E; F; G; H; I; J; K; L; M; N; O; P; Q; R; S; T; U; W; Z; About the AuthorThe success or failure of your business depends on the success or failure of your marketing efforts. If you can identify what your customers want, need, and can afford--and then give it to them--you will achieve outstanding results. Filled with Brian Tracy's trademark wisdom, this indispensable guide shows you how to build your customer base; set yourself apart from the competition; determine the correct price point; use market research and focus groups; make the most of distribution channels; master the concepts of specialization, differentiation, segmentation, and concentration; fulfill a baBrian Tracy Success LibraryMarketingMarketing.658.8Tracy Brian861671MiAaPQMiAaPQMiAaPQBOOK9910825235703321Marketing4111824UNINA01787nam0 22003973i 450 VAN026335820231128114759.765N978354038937820230918d1984 |0itac50 baengDE|||| |||||Integration TheoryAugustus J. E. M. Janssen, P. van der SteenBerlinSpringer1984v, 226 p.24 cm001VAN01022502001 Lecture notes in mathematics210 Berlin [etc.]Springer107828-XXMeasure and integration [MSC 2020]VANC019878MF28A25Integration with respect to measures and other set functions [MSC 2020]VANC022183MF28C05Integration theory via linear functionals (Radon measures, Daniell integrals, etc.), representing set functions and measures [MSC 2020]VANC022364MFBoundary Element MethodsKW:KDevelopmentKW:KIntegrationKW:KIntegration theoryKW:KMeasureKW:KBerlinVANL000066JanssenAugustus J. E. M.VANV21770441775SteenP. van derVANV21770541776Springer <editore>VANV108073650ITSOL20240614RICAhttps://doi.org/10.1007/BFb0098940E-book – Accesso al full-text attraverso riconoscimento IP di Ateneo, proxy e/o ShibbolethBIBLIOTECA DEL DIPARTIMENTO DI MATEMATICA E FISICAIT-CE0120VAN08NVAN0263358BIBLIOTECA DEL DIPARTIMENTO DI MATEMATICA E FISICA08CONS e-book 6622 08eMF6622 20230927 Integration theory78519UNICAMPANIA