03745nam 2200709Ia 450 991078982950332120231206213432.00-7735-7868-41-282-86606-097866128660670-7735-7559-610.1515/9780773575592(CKB)2670000000080423(EBL)3332030(SSID)ssj0000478108(PQKBManifestationID)11325335(PQKBTitleCode)TC0000478108(PQKBWorkID)10434606(PQKB)10231527(CEL)432825(CaBNvSL)slc00225489(Au-PeEL)EBL3332030(CaPaEBR)ebr10558979(CaONFJC)MIL286606(OCoLC)923233801(VaAlCD)20.500.12592/8dm55h(MiAaPQ)EBC3332030(DE-B1597)655411(DE-B1597)9780773575592(MiAaPQ)EBC3271266(EXLCZ)99267000000008042320061219d2006 uy 0engur|n|---|||||txtccrCEO-speak[electronic resource] the language of corporate leadership /Joel Amernic, Russell CraigMontreal ;Ithaca McGill-Queen's University Pressc20061 online resource (256 p.)0-7735-3320-6 0-7735-3037-1 Includes bibliographical references (p. [223]-236) and index.Why the words of business leaders matter -- Hyperbole and delusion at Enron -- Framing Anderson -- The gates to Microsoft : exploiting web sites -- AOLTimeWarner : claiming the internet kingdom -- IBM and the privileges of an internet soapbox -- Constructing Jack Welch, GE's corporate chieftain incarnate -- Disney's narrative as personality prism -- Nortel's "Remarkable" letter -- Three tenors in perfect harmony -- Creating "North America's Railroad" -- Towards greater accountability for CEO-speak -- Appendices: Skilling and Lay's last letter to shareholders of Enron -- Remarks of Joseph F. Berardino, managing partner/CEO of Anderson, to the US House of Representatives Committee on Financial Services, 12 December 2001 -- AOLTimeWarner's internet policy statement -- General Electric's 1991 CEO letter to shareholders -- Letter to stockholders, 1940 Walt Disney productions' annual report -- Letter to stockholders, 1941 Walt Disney productions' annual report.CEO-Speak explores the metaphors and persuasive strategies used by leaders at Enron, Microsoft, AOL-TimeWarner, General Electric, IBM, Nortel, Canadian National Railways, Andersen, Disney, and Alcan-Pechiney-Alusuisse. Amernic and Craig show that CEOs are frequently presented as heroes engaged in "the war of business" who can effect astonishing miracles of financial performance and reinvention. Contesting the notion that accounting is objective, CEO-Speak serves as an introduction to the controversies and ambiguities in corporate accountability and provides rich examples of the excesses of corporate communication.Chief executive officersLanguageCase studiesDiscourse analysisSocial aspectsCase studiesCorporate cultureCase studiesChief executive officersLanguageDiscourse analysisSocial aspectsCorporate culture306.44658.4/5Amernic Joel H(Joel Henry),1946-1510956Craig Russell1510957MiAaPQMiAaPQMiAaPQBOOK9910789829503321CEO-speak3743960UNINA01126nam0 22002773i 450 VAN008465620230911084404.26088-04-42536-9978-88-04-42536-620110706d1997 |0itac50 baitaIT|||| |||||ˆLa ‰più bella storia del mondoil segreto delle nostre originiHubert Reeves ... [et al.]Milano Mondadori1997147 p.23 cm001VAN00099122001 Saggi210 MilanoMondadoriMilanoVANL000284ReevesHubertVANV069633Mondadori <editore>VANV108005650ITSOL20240315RICABIBLIOTECA DEL DIPARTIMENTO DI SCIENZE E TECNOLOGIE AMBIENTALI BIOLOGICHE E FARMACEUTICHEIT-CE0101VAN17VAN0084656BIBLIOTECA DEL DIPARTIMENTO DI SCIENZE E TECNOLOGIE AMBIENTALI BIOLOGICHE E FARMACEUTICHE17CONS Zb6 17FSA1090 20110706 Più bella storia del mondo1417177UNICAMPANIA