01362nam0 22003251i 450 VAN001911620221027110347.60988-7146-332-320040707d1996 |0itac50 baitaIT|||| |||||Economia e gestione delle piccole imprese del Mezzogiornoa cura di Guido Capaldo, Pasquale Persico, Mario RaffaNapoliCUEN[1996]123 p.24 cm001VAN00273932001 Tecnologia e gestione dell'impresa210 NapoliCuen.VAN0251785Economia e gestione delle piccole imprese del Mezzogiorno63237Piccole impreseItalia meridionale1984-1993VANC031855INNapoliVANL000005338.6420945721CapaldoGuidoVANV015253PersicoPasqualeVANV015254RaffaMario1946- VANV070268Cuen <editore>VANV108076650ITSOL20230616RICABIBLIOTECA DEL DIPARTIMENTO DI INGEGNERIAIT-CE0100VAN05VAN0019116BIBLIOTECA DEL DIPARTIMENTO DI INGEGNERIA05PREST L II 025 05 1942 20040707 BuonoEconomia e gestione delle piccole imprese del Mezzogiorno63237UNICAMPANIA03988nam 2200793 450 991080725450332120230309215229.01-63157-074-9(CKB)3710000000342239(EBL)1934291(OCoLC)902646237(CaBNVSL)swl00404653(Au-PeEL)EBL1934291(CaPaEBR)ebr11011867(CaONFJC)MIL716218(OCoLC)904442159(CaSebORM)9781631570735(MiAaPQ)EBC1934291(EXLCZ)99371000000034223920150131d2015 fy 0engur|n|---|||||rdacontentrdamediardacarrierStrategic management an executive perspective /Cornelis A. de Kluyver and John A. Pearce IIFirst edition.New York, New York (222 East 46th Street, New York, NY 10017) :Business Expert Press,2015.1 online resource (274 p.)Strategic management collection,2150-9646Description based upon print version of record.1-63157-073-0 Includes bibliographical references (pages 233-244) and index.1. What is strategy? -- 2. Strategy and performance -- 3. Analyzing the external strategic environment -- 4. Analyzing an industry -- 5. Analyzing a company's strategic resource base -- 6. Formulating business unit strategy -- 7. Business unit strategy: contexts and special dimensions -- 8. Global strategy, fundamentals -- 9. Global strategy, adapting the business model -- 10. The board's role in strategic management -- Notes -- Index.The principal objectives of this book are to assist practicing managers in preparing to assume executive responsibilities and to introduce MBA and Executive MBA students to an executive perspective on strategic management. Organizational success crucially depends on having a superior strategy and effectively implementing it. Companies that outperform their rivals typically have a better grasp of what customers value, who their competitors are, and how they can create an enduring competitive advantage. Successful strategies reflect a solid grasp of relevant forces in the external and competitive environment, a clear strategic intent, and a deep understanding of a company's core competencies and assets. Generic strategies rarely propel a firm to a leadership position. Knowing where to go and finding carefully considered, creative ways of getting there are the hallmarks of successful strategy. Perhaps even more important to success is the ability to effectively implement a chosen strategy--marshaling the right resources and talent, creating a functional organizational structure, fostering a beneficial corporate culture and providing appropriate incentives.Strategic management collection.2150-9646Strategic planningStrategy formulationcorporate strategybusiness unit strategycompetitive advantagebusiness modelinnovationvalue creationvalue propositionmarketssegmentationpositioningvalue disciplinesmarket participationsupply chain infrastructureglobal management modelglobal industryglobal brandinginnovationoutsourcingoffshoringboard of directorsStrategic planning.658.4012De Kluyver Cornelis A.862478Pearce John A.II,MiAaPQMiAaPQMiAaPQBOOK9910807254503321Strategic management3983161UNINA