02805nam0 22003613i 450 SUN010726220170208121238.287978-11-399-2230-20.00978-11-07-03482-220170111d2014 |0engc50 baengUS|||| |||||*After Greenwashingsymbolic corporate environmentalism and societyFrances BowenCambridge : Cambridge University press, 2014XIV295 p. ; 23 cmPubblicazione in formato elettronicoBusinesses promote their environmental awareness through green buildings, eco-labels, sustainability reports, industry pledges and clean technologies. When are these symbols wasteful corporate spin, and when do they signal authentic environmental improvements? Based on twenty years of research, three rich case studies, a strong theoretical model and a range of practical applications, this book provides the first systematic analysis of the drivers and consequences of symbolic corporate environmentalism. It addresses the indirect cost of companies'symbolic actions and develops a new concept of the'social energy penalty'- the cost to society when powerful corporate actors limit the social conversation on environmental problems and their solutions. This thoughtful book develops a set of tools for researchers, regulators and managers to separate useful environmental information from empty corporate spin, and will appeal to researchers and students of corporate responsibility, corporate environmental strategy and sustainable business, as well as environmental practitioners.001SUN01072632001 *Organizations and the Natural Environment210 CambridgeCambridge University press.Organizational behaviorECSUNC032758Corporations--Environmental aspectsECSUNC032759EnvironmentalismECSUNC032760Social responsibility of businessECSUNC032761CambridgeSUNL000024Bowen, FrancesSUNV082808721102Cambridge universitySUNV000097650ITSOL20181109RICAhttp://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=711624SUN0107262UFFICIO DI BIBLIOTECA DEL DIPARTIMENTO DI ECONOMIA03 CONS e-book(711624) 03 BDE528 Accesso al full text attraverso riconoscimento indirizzo IP di Ateneo.UFFICIO DI BIBLIOTECA DEL DIPARTIMENTO DI ECONOMIAIT-CE0106BDE528CONS e-book(711624)paAccesso al full text attraverso riconoscimento indirizzo IP di Ateneo.After Greenwashing1412640UNICAMPANIA