1.

Record Nr.

UNISALENTO991003246069707536

Autore

Sharp, Duane E.

Titolo

Call Center operation [electronic resource] : design, operation, and maintenance / Duane E. Sharp

Pubbl/distr/stampa

Amsterdam ; Boston : Digital Press, c2003

ISBN

9781555582777

155558277X

Descrizione fisica

xiii, 303 p. : ill. ; 24 cm.

Disciplina

658.8/12

Soggetti

Call centers - Management

Electronic books.

Lingua di pubblicazione

Inglese

Formato

Risorsa elettronica

Livello bibliografico

Monografia

Nota di bibliografia

Includes bibliographical references (p. 283-285) and index.

Nota di contenuto

Introduction to Call Centers; Call Center Technology; Organizing and Managing the Call Center; Selecting and Training Call Center Staff; Call Center Case Studies; Building Customer Relationships with Call Centers -- Appendices: Call Center Vendor Resources-Product and Service Offerings;Glossary of Call Center and CRM Acronyms and Definitions.

Sommario/riassunto

Every customer-facing corporation has at least one call center. In the United States, call centers handle a billion calls per year. Call Center Operation gives you complete coverage of the critical issues involved in the design, implementation, organization, and management of a customer call center. Sharp provides information on advanced technology tools for workforce management, workshop examples for training call center staff, and an analysis of the significance of the call center to overall corporate customer relationship strategies. A special feature of the book is its focus on call center case studies, describing a number of successful call center strategies and best practices, selected from various business sectors - financial, retail, healthcare, travel, technology, and others. These case studies provide useful guidelines based on successful corporate call centers that will guide you in establishing and maintaining the most effective call center operation for your enterprise. Presents key concepts and techniques, including a formal development process, in a real-world context Provides extensive management guidelines Stresses the importance of staff selection and



training.