Introduction -- Vexations and missed opportunities in group work : four case studies -- Web 2.0 and the emergence of emergence : a history, explanation, and definition of Enterprise 2.0 -- New approaches to old problems : hitting the bull's-eye with Enterprise 2.0 -- Uniquely valuable : the benefits of Enterprise 2.0 -- Red herrings and long hauls : what is, and isn't, difficult about adopting the new tools and approaches -- Going mainstream : a road map for Enterprise 2.0 success -- Looking ahead : the vision, the Liar's Club, and Model 1 versus Model 2 behavior. |