The country of the pointed firs / / Sarah Orne Jewett

• Record Nr.: UNINA9910467341803321
• Autore: Jewett Sarah Orne
• Pubbl/distr/stampa: New York, New York : , : Open Road Integrated Media Inc., , 2017
• ISBN: 1-5040-4914-4
• Descrizione fisica: 1 online resource (91 pages)
• Disciplina: 813.54
• Soggetti: Women authors; Seaside resorts; Summer resorts; Electronic books.
• Lingua di pubblicazione: Inglese
• Formato: Materiale a stampa
• Livello bibliografico: Monografia

Data Warehousing and Knowledge Discovery [[electronic resource] ] : 6th International Conference, DaWaK 2004, Zaragoza, Spain, September 1-3, 2004, Proceedings / / edited by Yahiko Kambayashi, Mukesh Mohania, Wolfram Wöß

• Record Nr.: UNISA996465385703316
• Pubbl/distr/stampa: Berlin, Heidelberg : , : Springer Berlin Heidelberg : , : Imprint : Springer, , 2004
• ISBN: 3-540-30076-7
• Edizione: [1st ed. 2004.]
• Descrizione fisica: 1 online resource (XIV, 412 p.)
• Collana: Lecture Notes in Computer Science, , 0302-9743 ; ; 3181
• Disciplina: 005.74
• Soggetti: Data structures (Computer science); Database management; Information storage and retrieval; Application software; Computer communication systems; Artificial intelligence; Data Structures and Information Theory; Database Management; Information Storage and Retrieval; Information Systems Applications (incl. Internet); Computer Communication Networks; Artificial Intelligence
• Lingua di pubblicazione: Inglese
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Note generali: Bibliographic Level Mode of Issuance: Monograph
• Nota di bibliografia: Includes bibliographical references at the end of each chapters and index.
• Nota di contenuto: Data Warehousing Design -- Conceptual Design of XML Document Warehouses -- Bringing Together Partitioning, Materialized Views and Indexes to Optimize Performance of Relational Data Warehouses -- GeoDWFrame: A Framework for Guiding the Design of Geographical Dimensional Schemas -- Workload-Based Placement and Join Processing in Node-Partitioned Data Warehouses -- Knowledge Discovery Framework and XML Data Minig -- Novelty Framework for Knowledge Discovery in Databases -- Revisiting Generic Bases of ; Association Rules -- Mining Maximal Frequently Changing Subtree Patterns from XML Documents -- Discovering Pattern-Based Dynamic Structures from Versions of Unordered XML Documents -- Data Cubes and Queries -- Space-Efficient Range-Sum Queries in OLAP -- Answering Approximate Range Aggregate Queries on OLAP Data Cubes with Probabilistic Guarantees -- Computing Complex Iceberg Cubes by Multiway Aggregation and Bounding -- Multidimensional Schema and Data Aggregation -- An Aggregate-Aware Retargeting Algorithm for Multiple Fact Data Warehouses -- A Partial Pre-aggregation Scheme for HOLAP Engines -- Discovering Multidimensional Structure in Relational Data -- Inductive Databases and Temporal Rules -- Inductive Databases as Ranking -- Inductive Databases of Polynomial Equations -- From Temporal Rules to Temporal Meta-rules -- Industrial Track -- How Is BI Used in Industry?: Report from a Knowledge Exchange Network -- Towards an Adaptive Approach for Mining Data Streams in Resource Constrained Environments -- Data Clustering -- Exploring Possible Adverse Drug Reactions by Clustering Event Sequences -- SCLOPE: An Algorithm for Clustering Data Streams of Categorical Attributes -- Novel Clustering Approach that Employs Genetic Algorithm with New Representation Scheme and Multiple Objectives -- Data Visualization and Exploration -- Categorical Data Visualization and Clustering Using Subjective Factors -- Multidimensional Data Visual Exploration by Interactive Information Segments -- Metadata to Support Transformations and Data & Metadata Lineage in a Warehousing Environment -- Data Classification, Extraction and Interpretation -- Classification Based on Attribute Dependency -- OWDEAH: Online Web Data Extraction Based on Access History -- Data Mining Approaches to Diffuse Large B–Cell Lymphoma Gene Expression Data Interpretation -- Data Semantics -- Deriving Multiple Topics to Label Small Document Regions -- Deriving Efficient SQL Sequences via Read-Aheads -- Diversity in Random Subspacing Ensembles -- Association Rule Mining -- Partitioned Approach to Association Rule Mining over Multiple Databases -- A Tree Partitioning Method for Memory Management in Association Rule Mining -- Mining Interesting Association Rules for Prediction in the Software Project Management Area -- Mining Event Sequences -- PROWL: An Efficient Frequent Continuity Mining Algorithm on Event Sequences -- Algorithms for Discovery of Frequent Superset, Rather Than Frequent Subset -- Pattern Mining -- Improving Direct Counting for Frequent Itemset Mining -- Mining Sequential Patterns with Item Constraints -- Mining Borders of the Difference of Two Datacubes -- Mining Periodic Patterns in Sequence Data.
• Sommario/riassunto: Within thelastfewyears,datawarehousingandknowledgediscoverytechnology has established itself as a key technology for enterprises that wish to improve the quality of the results obtained from data analysis, decision support, and the automatic extraction of knowledge from data. The 6th InternationalConference on Data Warehousing and KnowledgeD- covery (DaWaK 2004) continued a series of successful conferences dedicated to this topic. Its main objective was to bring together researchers and practiti- ers to discuss research issues and experience in developing and deploying data warehousing and knowledge discovery systems, applications, and solutions. The conference focused on the logical and physical design of data wareho- ing and knowledge discovery systems. The scope of the papers covers the most recent and relevant topics in the areas of data cubes and queries, multidim- sionaldatamodels,XMLdatamining,datasemanticsandclustering,association rules, data mining techniques, data analysis and discovery, query optimization, ; datacleansing,datawarehousedesignandmaintenance,andapplications.These proceedings contain the technical papers selected for presentation at the conf- ence. We received more than 100 papers, including 12 industrial papers, from over 33 countries, and the program committee ?nally selected 40 papers. The conf- ence program included an invited talk by Kazuo Iwano, IBM Tokyo Research Lab, Japan. We would like to thank the DEXA 2004 Workshop General Chairs (Prof.

Chinese Consumers : Exploring the World's Largest Demographic / / by Ashok Sethi

• Record Nr.: UNINA9910337812603321
• Autore: Sethi Ashok
• Pubbl/distr/stampa: Singapore : , : Springer Singapore : , : Imprint : Palgrave Macmillan, , 2019
• ISBN: 981-10-8992-2
• Edizione: [1st ed. 2019.]
• Descrizione fisica: 1 online resource (XIII, 230 p. 6 illus.)
• Disciplina: 339.470951
• Soggetti: Motivation research (Marketing); Asia—Economic conditions; Market research; Consumer Behavior; Asian Economics; Market Research/Competitive Intelligence
• Lingua di pubblicazione: Inglese
• Formato: Materiale a stampa
• Livello bibliografico: Monografia
• Nota di contenuto: 1. Introduction: The Yin and the Yang of the Chinese Consumers -- 2. The Mega Forces -- 3. Digital China -- 4. Key Segments of Chinese consumers -- 5. Key Industries for Future Growth -- 6. Luxury with Chinese Characteristics -- 7. Looking into the Chinese Consumer Mind -- 8. Branding in China -- 9. The Changing Marketing Game -- 10. Looking Ahead. 11. Illustrative Consumer Portraits.
• Sommario/riassunto: “China is blazing the trail in technology, and this is transforming ; consumers and their lives profoundly at a pace that no other world region is experiencing. Deep understanding of Chinese consumers is therefore mission critical. Sethi provides a fascinating perspective based on his deep knowledge based on years of research and his personal life experiences in China. This book is a must read for anyone who wants to participate and win in this complex, competitive, and rapidly evolving market.” —Stan Sthanunathan, Executive Vice President, CMI, Unilever Plc “Sethi has a unique ability to look at the ground insights, enrich them with local anecdotes, and envision the shape of things to come in a simple, relevant, and refreshingly stimulating manner. In this book, he looks at the hyper connected and hyper segmented consumer of China, influence of the digital revolution, luxury market, retail trends, and Chinese youth from both tactical and strategic perspectives. A must read for those who wish to understand China.” —Pratik Thakar, Head, Asia Pacific Creative, Content & Design Excellence, The Coca-Cola Company “Ashok has a knack of identifying the trends that matter, verbalizing them in a lucid manner, and clearly painting the ensuing opportunities for marketers. This book provides a simple and comprehensive description of what every marketer needs to know about Chinese consumers.” —Paul Zhou, Head, Illuminera Group This book offers a comprehensive analysis of Chinese consumers from multiple perspectives, from the megatrends to their values and psychological changes. The book examines in detail the digital and mobile transformation of the consumers, the way their lifestyle, social interactions and shopping habits have changed, and the opportunities they offer to marketers. The analysis and insights are based on the author’s first-hand observations of the metamorphosis of the consumers and consumption in China over the last fifteen years. Ashok Sethi leads the Illuminera Institute in Shanghai and has over 30 years of experience in providing marketing consultancy and consumer insights and 15 years of first-hand experience in observing the Chinese consumers. .