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Record Nr. |
UNISA996393048603316 |
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Autore |
Alanus, de Insulis, <d. 1202.> |
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Titolo |
Parabolarum Alani cum commento [[electronic resource]] |
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Pubbl/distr/stampa |
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[Impressum London[iis], : Per houestissimum virum Iulianum Notary in tempell barre.., Anno incarnationis domini Millesimo quingentesimo quinto die vero prima mensis. Iunius] [1505] |
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Descrizione fisica |
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Soggetti |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Imprint from colophon. |
Latin verse with Latin prose commentary. |
Woodcut on title page. |
Signatures: A6 B4 C6 D4. |
Reproduction of the original in the Trinity College (University of Cambridge). Library. |
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Sommario/riassunto |
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2. |
Record Nr. |
UNINA9910969327303321 |
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Titolo |
Changing the conversation : messages for improving public understanding of engineering / / Committee on Public Understanding of Engineering Messages, National Academy of Engineering of the National Academies |
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Pubbl/distr/stampa |
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Washington, D.C., : National Academies Press, c2008 |
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ISBN |
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9786611767327 |
9780309134354 |
0309134358 |
9781281767325 |
1281767328 |
9780309119351 |
0309119359 |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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1 online resource (163 p.) |
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Disciplina |
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Soggetti |
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Engineering - United States |
Engineering - Social aspects - United States |
Engineers - United States - Public opinion |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Bibliographic Level Mode of Issuance: Monograph |
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Nota di bibliografia |
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Includes bibliographical references. |
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Nota di contenuto |
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Front Matter -- Preface -- Acknowledgments -- Contents -- Executive Summary -- 1 Introduction -- 2 Development of a Positioning Statement, Themes, and Messages -- 3 Research Results -- 4 Conclusions and Recommendations -- Appendix A: Biographies of Committee Members -- Appendix B: In-Depth Interviews: Interviewer's Guide -- Appendix C: Focus Groups: Moderator's Guide-Parents -- Appendix D: Focus Groups: Moderator's Guide-Teens -- Appendix E: Youth Triads: Moderator's Guide -- Appendix F: Online Survey. |
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Sommario/riassunto |
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Can the United States continue to lead the world in innovation? The answer may hinge in part on how well the public understands engineering, a key component of the 'innovation engine'. A related concern is how to encourage young people--particularly girls and |
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under-represented minorities--to consider engineering as a career option. Changing the Conversation provides actionable strategies and market-tested messages for presenting a richer, more positive image of engineering. This book presents and discusses in detail market research about what the public finds most appealing about engineering--as well as what turns the public off. Changing the Conversation is a vital tool for improving the public image of engineering and outreach efforts related to engineering. It will be used by engineers in professional and academic settings including informal learning environments (such as museums and science centers), engineering schools, national engineering societies, technology-based corporations that support education and other outreach to schools and communities, and federal and state agencies and labs that do or promote engineering, technology, and science. |
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