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1. |
Record Nr. |
UNISA996248201903316 |
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Autore |
Plantinga Carl R |
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Titolo |
Moving viewers : American film and the spectator's experience / / Carl Plantinga |
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Pubbl/distr/stampa |
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Berkeley, : University of California Press, c2009 |
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ISBN |
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1-282-77262-7 |
9786612772627 |
0-520-94391-0 |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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1 online resource (295 p.) |
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Disciplina |
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Soggetti |
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Motion picture audiences - Psychology |
Motion pictures - United States |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references (p. 253-267) and index. |
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Nota di contenuto |
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Front matter -- Contents -- Illustrations -- Acknowledgments -- Introduction: Affect and the Movies -- 1. Pleasures, Desires, Fantasies -- 2. Movies and Emotions -- 3. Stories and Sympathies -- 4. The Sensual Medium -- 5. Affective Trajectories and Synesthesia -- 6. Negative Emotions and Sympathetic Narratives -- 7. The Rhetoric of Emotion -- Conclusion: Moving Viewers -- Notes -- Bibliography -- Index |
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Sommario/riassunto |
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Everyone knows the thrill of being transported by a film, but what is it that makes movie watching such a compelling emotional experience? In Moving Viewers, Carl Plantinga explores this question and the implications of its answer for aesthetics, the psychology of spectatorship, and the place of movies in culture. Through an in-depth discussion of mainstream Hollywood films, Plantinga investigates what he terms "the paradox of negative emotion" and the function of mainstream narratives as ritualistic fantasies. He describes the sensual nature of the movies and shows how film emotions are often elicited for rhetorical purposes. He uses cognitive science and philosophical aesthetics to demonstrate why cinema may deliver a similar emotional charge for diverse audiences. |
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2. |
Record Nr. |
UNINA9910438077403321 |
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Autore |
Mohapatra Sanjay |
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Titolo |
E-Commerce Strategy : Text and Cases / / by Sanjay Mohapatra |
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Pubbl/distr/stampa |
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New York, NY : , : Springer US : , : Imprint : Springer, , 2013 |
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ISBN |
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1-4614-4142-0 |
9781461441427 |
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Edizione |
[1st ed. 2013.] |
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Descrizione fisica |
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1 online resource (269 p.) |
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Collana |
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Springer Texts in Business and Economics, , 2192-4333 |
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Disciplina |
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Soggetti |
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Information technology |
Business—Data processing |
E-commerce |
Application software |
IT in Business |
e-Commerce/e-business |
Information Systems Applications (incl. Internet) |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Understanding E-commerce -- Technology of E-commerce -- Web Page Hosting -- Concepts in E-commerce -- Understanding E-commerce Product Design Strategy -- E-commerce and Online Auctions -- E-commerce Strategy -- Channels in E-commerce -- E-commerce Portal Design Strategy -- Future Trend - Social Commerce -- Drivers of Online-selling Diffusion: A Look at Organizational and Environmental Factors Through Time. |
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Sommario/riassunto |
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This book illustrates approaches for designing and implementing e-commerce strategy with social perspectives. While it gives details of different technological concepts related to designing and hosting web portals, it also provides real-life examples from different corporations to show how better results can be achieved through effective channel design with social commerce oriented strategy. The book also illustrates ‘people focused’ approaches that can be used for marketing products and services through internet. E-Commerce Strategy: Text and Cases has power point presentations available for |
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instructors which can be obtained from Springer.com. |
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