1.

Record Nr.

UNISA996218679903316

Autore

Speg

Titolo

Attention-Grabbing Events: Nonprofit Events That Draw Interest and Support to Your Cause

Pubbl/distr/stampa

[Place of publication not identified], : Jossey Bass Imprint, 2013

ISBN

1-118-70415-0

Descrizione fisica

1 online resource (52 pages)

Disciplina

658.8

Soggetti

Nonprofit organizations - Marketing

Special events - Planning

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Bibliographic Level Mode of Issuance: Monograph

Nota di contenuto

Announcements, Press Releases and Promotional Strategies -- Leveraging Anniversaries and Milestones -- Awards and Appreciation Events -- Programs and Experiences that Make an Impact -- Utilizing Celebrities and Speakers -- Construction and Dedication Events -- Engaging Tours and Open Houses -- Reaching Out through Volunteer-Focused Events -- Notable Fundraisers and Friend-Raisers -- Keys to Creating Top-Notch Events -- Online, Virtual and Electronic Tools.

Sommario/riassunto

Originally published by Stevenson, Inc. , this practical resource covers a wide variety of strategies to help garner more attention and support for nonprofit events. In addition to tips, techniques, and best practices, it includes examples successfully used by other nonprofit organizations and associations.