1.

Record Nr.

UNISA996207543203316

Autore

Kunze Rolf-Ulrich

Titolo

Symbiosen, rituale, routinen : technik als Identitätsbestandteil : Technikakzeptanz der 1920er bis 1960er Jahre / / von Rolf-Ulrich Kunze

Pubbl/distr/stampa

Karlsruhe : , : KIT Scientific Publishing, , 2010

ISBN

9791036501326

9783866444935

Descrizione fisica

1 online resource (276 pages) : illustrations (some colour); digital, PDF file(s)

Collana

Technikdiskurse : Karlsruher Studien zur Technikgeschichte ; ; Nr. 3

Disciplina

303.48309430904

Soggetti

Technology - Social aspects - Germany

Technological innovations - Social aspects - Germany

Technology - Germany - History - 20th century

Technological innovations - Germany - History - 20th century

Germany Social life and customs 20th century

Lingua di pubblicazione

Tedesco

Formato

Materiale a stampa

Livello bibliografico

Monografia

Nota di bibliografia

Includes bibliographical references (pages [261]-276)

Sommario/riassunto

Using selected examples and sources from the 1920s to 1960s, the social constructivist essays on technology rituals and technology acceptance offer a close-up look at some sources, some of which have been neglected so far, borne by the knowledge-guiding interest in their identity-creating, i.e. sociocultural significance, their social life in our lives. The aim is to implement the approaches of social construction of technology (SCOT).

The present essays, in the style of integrated image-text interpretation, deal with selected mass-produced society image sources from calendars to advertising and quartet maps in an effort to place them in the context of time by questions about their significance for the identity construction of their target groups. The point is to include the aspect of massiveness in the interpretation of a source, to make its 'social life' visible to us by, among other things, highlighting the image routines and genre-like nature of the texts and advertising strategies



as part of the identity-creating significance of technology. The selected period, with its focus in the 1920s to 1960s, reflects the fact that these decades represent an axial time, especially of mobility technology, but also of the 'democratization' of technology for all in the consumer society. Therefore, the two mobility techniques of rail and car are of particular importance, with a clear focus on the car as the identity machine par excellence. The term ritual is intended to indicate the regularity and permanence of the appearance of certain images and statements in the interviewed sources in order to contribute to an understanding of the technology-dependent social change and the mental formatting effect of image routines. At the same time it is about the development of source material, which has rarely been studied in the cultural history of technology or at least not with regard to the social construction of identities.