1.

Record Nr.

UNINA9910460162303321

Autore

Kirstges Torsten

Titolo

Grundlagen des reisemittler-und reiseveranstaltermanagements : marktüberblick, geschäftsmodelle, marketingmanagement, rechtliche grundlagen / / von Torsten Kirstges

Pubbl/distr/stampa

Munich, Germany : , : Oldenbourg Verlag, , 2014

©2014

ISBN

3-486-77998-2

Edizione

[2., überarbeitete Auflage.]

Descrizione fisica

1 online resource (136 p.)

Classificazione

QQ 945

Disciplina

658.8

Soggetti

Marketing - Management

Strategic planning

Electronic books.

Lingua di pubblicazione

Tedesco

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references.

Nota di contenuto

Frontmatter -- Vorwort -- Inhaltsverzeichnis -- 1 Grundlagen und Definitionen -- 2 Besonderheiten der Touristikbranche -- 3 Anbieterstruktur des Touristikmarktes -- 4 Nachfrage nach Leistungen der Reiseveranstalter und Reisemittler -- 5 Wertschöpfende Aktivitäten, Arbeitsweise und Organisation -- 6 Strategisches Marketing-Management in der Touristik -- 7 Aspekte des operativen Managements -- 8 Ausgewählte rechtliche Aspekte -- Literaturverzeichnis

Sommario/riassunto

Das Werk gibt Ihnen eine Einführung in das Management, die Aufgabenbereiche und die Arbeitsabläufe bei Tourismusunternehmen, die als Reiseveranstalter oder Reisemittler agieren. Sie lernen die Besonderheiten dieser touristischen Dienstleistungen sowie die zentralen Strukturen ihres Marktes kennen und erfahren, mit welchen Geschäftsmodellen und Marketingmaßnahmen Veranstalter und Reisebüros erfolgreich sein können. Einblicke in die Grundlagen des Reiserechts sowie in die besonderen umsatzsteuerlichen Rahmenbedingungen des Veranstaltergeschäfts runden dieses Buch ab.



2.

Record Nr.

UNISA990003521960203316

Autore

MORETO, Agustín

Titolo

Comedias de Agustín Moreto / dirección María Luisa Lobato

Pubbl/distr/stampa

Kassel, : Reichenberger

Descrizione fisica

v. ; 24 cm

Disciplina

862.3

Collocazione

VI.5. Coll. 21/ 80/

Lingua di pubblicazione

Spagnolo

Formato

Materiale a stampa

Livello bibliografico

Monografia

3.

Record Nr.

UNINA9910957470603321

Titolo

Distributed remote sensing for naval undersea warfare / / Committee on Distributed Remote Sensing for Naval Undersea Warfare

Pubbl/distr/stampa

Washington, D.C., : The National Academies Press, c2007

ISBN

1-280-93457-3

9786610934577

0-309-65991-4

Edizione

[1st ed.]

Descrizione fisica

1 online resource (42 p.)

Disciplina

623.737

Soggetti

Submarine warfare

Remote sensing

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di contenuto

Front Matter; Preface; Acknowledgment of Reviewers; Contents; Executive Summary; Appendixes; A Committee and Staff Biographies; B Summary of Committee Meeting Agendas; C Acronyms and Abbreviations



Sommario/riassunto

The widespread availability of quiet, diesel electric submarines and inexpensive mines is posing a growing threat to global access by the U.S. Navy. In response, the Navy has expanded its undersea warfare efforts and put particular emphasis on the potential for new distributed remote sensing (DRS) approaches. To assist with this effort, the former Chief of Naval Operations requested the NRC to conduct an assessment of DRS for naval undersea warfare. This report provides a clear, near-term path by which useful DRS systems can be applied rapidly to pressing naval USW problems, and by which ongoing science and technology efforts can be directed toward the most useful options. The report contains information as described in 5 U.S.C. 552(b) and therefore could not be released to the public in its entirety. The public version consists of the front matter and executive summary.