| |
|
|
|
|
|
|
|
|
1. |
Record Nr. |
UNINA9910138865003321 |
|
|
Autore |
Perrey Jesko |
|
|
Titolo |
Retail marketing and branding [[electronic resource] ] : a definitive guide to maximizing ROI / / Jesko Perrey and Dennis Spillecke |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Chichester, West Sussex, : Wiley, 2013 |
|
|
|
|
|
|
|
ISBN |
|
1-119-20790-8 |
1-283-89330-4 |
1-118-48950-0 |
|
|
|
|
|
|
|
|
Edizione |
[2nd ed.] |
|
|
|
|
|
Descrizione fisica |
|
1 recurso en línea (399 páginas) : ilustraciones |
|
|
|
|
|
|
Altri autori (Persone) |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
|
|
Soggetti |
|
Branding (Marketing) |
Brand name products |
Retail trade |
Construcció de marca (Màrqueting) |
Productes de marca |
Comerç al detall |
Llibres electrònics |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Note generali |
|
"Perspectives on consumer industries & retail"--Cover. |
Includes index. |
|
|
|
|
|
|
|
|
Nota di contenuto |
|
pt. 1. Building superior retail brands -- pt. 2. Optimizing marketing ROI -- pt. 3. Ten perspectives on retail marketing. |
|
|
|
|
|
|
|
|
Sommario/riassunto |
|
Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization. The second edition of Retail Marketing and Branding includes the following updates: * New and updated case examples * Updated figures and examples throughout * New interviewers with recent experiences * Additional chapters |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
2. |
Record Nr. |
UNIORUON00126916 |
|
|
Titolo |
Il Taketori monogatari : Ossia la fiaba del nonno tagliabambù / testo di lingua giapponese del nono secolo tradotto, annotato e pubblicato per la prima volta in Europa da A. Severini. Parte prima, Traduzione |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Firenze, : Coi tipi dei successori Le Monnier, 1880 |
|
|
|
|
|
|
|
Descrizione fisica |
|
|
|
|
|
|
Classificazione |
|
|
|
|
|
|
Soggetti |
|
Letteratura giapponese - narrativa - periodo Heian/Fujiwara (794-1185) - testi |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
3. |
Record Nr. |
UNINA9910473653403321 |
|
|
Titolo |
The Greater Chaco Landscape : Ancestors, Scholarship, and Advocacy / / edited by Ruth M. Van Dyke and Carrie C. Heitman |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Louisville : , : University Press of Colorado, , [2021] |
|
©[2021] |
|
|
|
|
|
|
|
|
|
ISBN |
|
|
|
|
|
|
|
|
Edizione |
[1st ed.] |
|
|
|
|
|
Descrizione fisica |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Pueblo Indians - Dwellings |
Mineral industries |
Landscapes |
Chaco culture |
Chaco architecture |
Antiquities |
Mineral industries - New Mexico - Chaco Canyon |
Landscapes - New Mexico - Chaco Canyon |
Pueblo Indians - Dwellings - New Mexico - Chaco Canyon |
Chaco culture - New Mexico - Chaco Canyon |
Chaco architecture - New Mexico - Chaco Canyon |
New Mexico Chaco Canyon |
Chaco Canyon (N.M.) Antiquities |
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Nota di contenuto |
|
The greater Chaco landscape volume / Ruth M. Van Dyke and Carrie C. Heitman -- Chaco landscapes : a personal account / Stephen H. Lekson -- Landscapes, horticulture, and the early Chacoan Bonito phase / Thomas C. Windes and Carla R. Van West -- Linear cultural alignments in the western San Juan Basin ; (VIDEO ONLY) / Phillip Tuwaletstiwa and Michael P. Marshall -- Rock art in the Chaco landscape / Dennis Gilpin -- Enigmatic rock features : shrines, herraduras, stone circles, and cairns on the greater Chaco landscape / Ruth M. Van Dyke -- Acoma (Haaku) perspectives ; (VIDEO ONLY) / Ernest M. Vallo, Jr. -- Dine perspectives ; (VIDEO ONLY) / William B. Tsosie, Jr., with Denise Yazzie, Eurick Yazzie, and Tristan Joe -- Hopi perspectives ; (VIDEO ONLY) / Terrance Outah, Georgiana Pongyesva and Ronald Wadsworth -- Zuni perspectives ; (VIDEO ONLY) / Octavius Seowtewa, Presley Haskie, and Curtis Quam -- Viewscapes and soundscapes / Ruth M. Van Dyke, Timothy De Smet, and R. Kyle Bocinsky -- Night skies ; (VIDEO ONLY) / G.B. Cornucopia -- New light on Chaco's greater landscapes with emerging technologies / Richard A. Friedman, Anna Sofaer, and Robert S. Weiner -- Geospatial data, remote sensing, and aggregating roads data / Carrie C. Heitman and Sean Field -- The protection of monuments and landscapes in Britain : a historical view / Julian Thomas -- Protecting the greater Chaco landscape : preservation and advocacy / Paul F. Reed -- What can be discovered from Chaco archaeology? / Thomas Lincoln. |
|
|
|
|
|
|
|
|
Sommario/riassunto |
|
"Since mid-1970s, government agencies, scholars, tribes, and private industries have attempted to navigate conflicts involving energy development, Chacoan archaeological study, and preservation across the San Juan Basin. Examines both the imminent threat by energy extraction and ways of understanding Chaco Canyon--and Chaco-era great houses and associated communities"-- |
|
|
|
|
|
|
|
| |