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Record Nr. |
UNINA9911022461303321 |
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Autore |
Fan Daisy Xuefeng |
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Titolo |
Global Challenges and Uncertainty in Tourism and Hospitality, Volume II : Marketing Advancements and Value Creation |
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Pubbl/distr/stampa |
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Cham : , : Palgrave Macmillan, , 2025 |
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©2025 |
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ISBN |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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1 online resource (302 pages) |
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Collana |
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Palgrave Intersections of Business and the Sciences, in Association with Gnosis Mediterranean Institute for Management Science Series |
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Altri autori (Persone) |
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EfthymiouLeonidas |
ThrassouAlkis |
VrontisDemetris |
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Soggetti |
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BUSINESS & ECONOMICS / Industries / Hospitality, Travel & Tourism |
BUSINESS & ECONOMICS / International / General |
BUSINESS & ECONOMICS / Management |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Sommario/riassunto |
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This edited collection book unravels the intricate dynamics of tourism and hospitality, offering evidence-based strategies to address global challenges.As the second of two volumes, it builds upon the conclusions established in Volume I to highlight pathways for the tourism and hospitality industry to thrive during critical moments of global. |
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