1.

Record Nr.

UNINA9911019146203321

Autore

Powell Stephen G

Titolo

Modeling for insight : a master class for business analysts / / Stephen G. Powell, Robert J. Batt

Pubbl/distr/stampa

Hoboken, NJ, : John Wiley & Sons, c2008

ISBN

9786611937591

9781118210482

1118210484

9781281937599

1281937592

9780470387207

0470387203

9780470387191

047038719X

Descrizione fisica

1 online resource (496 p.)

Altri autori (Persone)

BattRobert J

Disciplina

658.4

658.40352

Soggetti

Decision making

Business planning

Business - Computer simulation

Electronic spreadsheets

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

MODELING FOR INSIGHT; CONTENTS; PREFACE; USING THIS BOOK; ACKNOWLEDGMENTS; ACKNOWLEDGMENTS FOR CASES; ABOUT THE AUTHORS; PART I; 1. Introduction; 2. Foundations of Modeling for Insight; 3. Spreadsheet Engineering; PART II; 4. A First Example-The Red Cross Problem; 5. Retirement Planning Problem; 6. Technology Option; PART III; 7. MediDevice; 8. Draft Commercials; 9. New England College Skiway; 10. National Leasing, Inc.; 11. Pharma X and Pharma Y; 12. Invivo Diagnostics, Inc.; Appendix A: Guide to Solver(®); Appendix B: Guide to Crystal Ball(®); Appendix C: Guide to the Sensitivity Toolkit

INDEX



Sommario/riassunto

Praise for Modeling for Insight ""Most books on modeling are either too theoretical or too focused on the mechanics of programming. Powell and Batt's emphasis on using simple spreadsheet models to gain business insight (which is, after all, the name of the game) is what makes this book stand head and shoulders above the rest. This clear and practical book deserves a place on the shelf of every business analyst.""-Jonathan Koomey, PhD, Lawrence Berkeley National Laboratory and Stanford University, author of Turning Numbers into Knowledge: Mastering the Art of Problem Solv