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Record Nr. |
UNINA9911006497803321 |
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Titolo |
The packaging designer's book of patterns / / George L. Wybenga, Lászlo Roth |
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Pubbl/distr/stampa |
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ISBN |
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9781523143986 |
1523143983 |
9781118420843 |
1118420845 |
9781283700474 |
1283700476 |
9781118419083 |
1118419081 |
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Edizione |
[4th ed.] |
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Descrizione fisica |
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1 online resource (705 p.) |
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Classificazione |
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Altri autori (Persone) |
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Disciplina |
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Soggetti |
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Packaging - Design |
Paperboard |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Machine generated contents note: Preface from the First EditionForewordIntroductionThe Folding CartonTraysTubesSleeves, Wraps, and FoldersThe Set-Up or Rigid Paper BoxCorrugated ContainersPoint-of-Purchase DisplaysGlossaryBibliographyIndex. |
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Sommario/riassunto |
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"Packaging design is increasingly integral to product development activities and is among the earliest considerations of product designers and brand managers. Packaging design involves the design of the physical shape of the package, the graphic design on that package, and the integration of the packaging process into the production process"-- |
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