1.

Record Nr.

UNISA996199891803316

Autore

Lury Celia

Titolo

Brands : the logos of the global economy / / elia Lury

Pubbl/distr/stampa

London ; ; New York : , : Routledge, , 2004

ISBN

81-7649-480-1

1-134-52916-3

9786610242344

1-134-52917-1

1-280-24234-5

0-203-49502-0

Edizione

[1st ed.]

Descrizione fisica

1 online resource (180 p.)

Collana

International library of sociology

Classificazione

85.40

Disciplina

658.8/27

Soggetti

Brand name products

Business names

Marketing

Globalization - Economic aspects

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references (p. [177]-190) and index.

Nota di contenuto

Book Cover; Half-title; Title; Copyright; Contents; Acknowledgements; 1: Just do what?; 2: Marketing as a performative discipline and the emergence of the brand; 3: The interface of the brand; 4: Logos; 5: The brand as a property form of relationality; 6: Interactivity; 7: The objectivity of the brand; Notes; Bibliography; Index;

Sommario/riassunto

Celia Lury considers the interrelated dimensions of the brand: as a creator of space, time and community, as a form of intellectual property and as an increasingly important medium of exchange in a global economy.



2.

Record Nr.

UNINA9910962399603321

Autore

Alloa Emmanuel

Titolo

Resistance of the Sensible World : An Introduction to Merleau-Ponty / / Emmanuel Alloa

Pubbl/distr/stampa

New York, NY : , : Fordham University Press, , [2017]

©2017

ISBN

9780823275717

082327571X

9780823277155

0823277151

9780823275700

0823275701

9780823275694

0823275698

Edizione

[First edition.]

Descrizione fisica

1 online resource

Collana

Perspectives in Continental Philosophy

Altri autori (Persone)

BarbarasRenaud

Disciplina

194

Soggetti

Phenomenology - History

Philosophy, Modern

Philosophy, French - 20th century

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Translated from the French.

This edition previously issued in print: 2017.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Front matter -- Contents -- Foreword -- Translator’s Note -- Abbreviations of Merleau- Ponty’s Works -- Introduction: Return to the Obvious -- 1. Perception -- 2. Language -- 3. Ontology of the Visible -- Conclusion: Toward Dia- Phenomenology -- Notes -- Selected Bibliography -- Index of names -- Index of concepts

Sommario/riassunto

In this book, Emmanuel Alloa offers a handrail for venturing into the complexities of the work of the French philosopher Maurice Merleau-Ponty (1908–61). Through a comprehensive analysis of the three main phases of Merleau-Ponty’s thinking and a thorough knowledge of his many unpublished manuscripts, the author traces how Merleau-Ponty’s philosophy evolved and exposes the remarkable coherence that



structures it from within. Alloa teases out the continuity of a motive that traverses the entire oeuvre as a common thread. Merleau-Ponty struggled incessantly against any kind of ideology of transparency, whether of the world, of the self, of knowledge, or of the self’s relation to others. Already translated into several languages, Alloa’s innovative reading of this crucially important thinker shows why the issues Merleau-Ponty raised are, more than ever, those of our time.