1.

Record Nr.

UNISA996392528703316

Autore

Guevara Antonio de, Bp., <d. 1545?>

Titolo

The mount of Caluarie. Compiled by the reuerend father in God, Lord Anthonie de Gueuara ... VVherein are handled all the mysteries of the Mount of Caluarie .. [[electronic resource]]

Pubbl/distr/stampa

London, : Printed by Edw. All-dé for Iohn Grismond, and are to be sold at his shop, at the little north dore of Paules, at the signe of the Gunne, 1618

Descrizione fisica

[24], 415, [9] p

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

A translation of part 1 of: Monte Calvario.

With three final contents leaves.

The last leaf is blank.

Running title reads: The mysteries of Mount Caluarie.

Variant: imprint has "Ed. All-dé".

Reproduction of the original in the Union Theological Seminary (New York, N.Y.). Library.

Sommario/riassunto

eebo-0160



2.

Record Nr.

UNINA9910958881003321

Autore

Maslen Andy

Titolo

The copywriting sourcebook : how to write better copy, faster : for everything from ads to websites / / Andy Maslen

Pubbl/distr/stampa

London, : Marshall Cavendish Business, 2010

ISBN

9789814312134

9814312134

Edizione

[1st ed.]

Descrizione fisica

1 online resource (315 p.)

Disciplina

659.132

659.1322

Soggetti

Advertising copy

Marketing

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di bibliografia

Includes bibliographical references and index.

Nota di contenuto

Cover; Title; Copyright; Contents; Acknowledgements; Introduction; 1. Headline; 2. Sales letter; 3. Case study; 4. Press release; 5. Product brochure; 6. Press ad; 7. Presentation; 8. E-zine; 9. Corporate brochure; 10. Email; 11. Adword; 12. Article; 13. Web page; 14. Endpiece; Glossary; Index

Sommario/riassunto

It's OK knowing the theory, but when it's 9am and you have just been given until lunchtime to write some copy for a new sales email, landing page, press ad or brochure, what you really need is a shortcut.