| |
|
|
|
|
|
|
|
|
1. |
Record Nr. |
UNINA9910954017703321 |
|
|
Autore |
Shreves Ric |
|
|
Titolo |
Drupal search engine optimization : drive people to your site with this supercharged guide to Drupal SEO / / Ric Shreves |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Birmingham, : Packt Pub., 2012 |
|
|
|
|
|
|
|
ISBN |
|
9786613933195 |
9781283620741 |
128362074X |
9781849518796 |
1849518793 |
|
|
|
|
|
|
|
|
Edizione |
[1st ed.] |
|
|
|
|
|
Descrizione fisica |
|
1 online resource (116 p.) |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Web site development |
Web sites - Design |
Web search engines |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Note generali |
|
|
|
|
|
|
Nota di contenuto |
|
Cover; Copyright; Credits; About the Author; About the Reviewers; www.PacktPub.com; Table of Contents; Preface; Chapter 1: An Introduction to Search Engine Optimization; What is SEO?; SEO terminology; .htaccess; 301 redirect (also known as Permanent Redirect); 302 redirect (also known as Temporary Redirect or Found); 404 error (also known as Page Not Found); AdSense; AdWords; Alexa Rank; Alt attribute; Anchor; Back link (also known as an ""inbound link""); Bing Webmaster; Black hat; Bot (also known as Robot, Spider, or Crawler); Canonical URLs; Cloaking; Crawl depth; Deep link |
Doorway page (also known as a ""gateway page"")Duplicate content penalty; Google Webmaster; Internal link density; KEI; Keyphrase density (also known as ""keyword density""); Keyword (or Keyphrase); Keyphrase stuffing; Landing page; Link building; Link farm; Link text (also known as ""anchor text""); Long tail; Meta tags; MozRank; no follow; Organic rank; Outbound link; PageRank; PPC; Reciprocal link; Redirect; Robots.txt; SEF URLs; SEM; SEOMoz; SERP; SMO; Splash page; Stop word; Title attribute; White hat; XML sitemap; How search engines |
|
|
|
|
|
|
|
|
|
|
|
assess sites?; Summary |
Chapter 2: Configuring Drupal's SEO Options Configuring Site Details; Setting the site name; Setting the slogan; Creating custom error pages; Setting up search engine friendly URLs; Enabling Clean URLs; Enabling the Path module; Writing Custom URL aliases; Setting up taxonomy and tagging; Configuring your site's RSS feeds; Summary; Chapter 3: Useful Extensions to Enhance SEO; Finding SEO modules; Top SEO modules for Drupal; Drupal SEO Tools; Facebook social plugins integration; Global Redirect; Meta tags; Page Title; Pathauto; Search 404; SEO Checklist; SEO UI; SEO Watcher; SexyBookmarks |
TagCloudsXML sitemap; Installing and configuring common SEO modules; Enhancing SEF URLs; Implementing metadata management; Improving Title Tag management; Setting up Canonical URLs; Setting up your XML sitemap; Providing social bookmarking; Summary; Chapter 4: Getting Ready for Launch; Determining your SEO strategy; Identifying keywords and phrases; Assessing keyword effectiveness; Tapping into the power of stemming and variants; Content strategies for enhancing search engine ranking; Managing metadata; Setting up third-party services that can assist with SEO |
Getting started with Google Analytics Working with Google Webmaster Tools; Working with Bing Webmaster Tools; Summary; Chapter 5: Managing SEO on a Live Site; Link building; Identifying quality link partners; Managing a link marketing campaign; Creating your own links; Directories; Press releases; Video and file sharing; Social media optimization; Reporting and tracking; Popularity metrics; Traffic source metrics; e-Business metrics; Link metrics; Summary; Index |
|
|
|
|
|
|
Sommario/riassunto |
|
Drive people to your site with this supercharged guide to Drupal SEO |
|
|
|
|
|
|
|
|
|
|
|
|
|
2. |
Record Nr. |
UNISA996672180203316 |
|
|
Titolo |
Esortazione apostolica familiaris consortio di sua Sanità Giovanni Paolo 2. all'episcopato, al clero ed ai fedeli di tutta la chiesa cattolica .. |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Città del Vaticano, : Tipografia poliglotta vaticana, 1981 |
|
|
|
|
|
|
|
Descrizione fisica |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Famiglie - Concezione cattolica |
|
|
|
|
|
|
Collocazione |
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
| |