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Record Nr. |
UNINA9910917290403321 |
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Autore |
Owens Edward |
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Titolo |
The Family Firm : Monarchy, Mass Media and the British Public, 1932-53 |
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Pubbl/distr/stampa |
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London : , : University of London Press, , 2019 |
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©2019 |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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1 online resource (524 pages) |
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Collana |
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New Historical Perspectives Series |
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Disciplina |
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Soggetti |
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Public relations and politics |
Monarchy |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Sommario/riassunto |
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The Family Firm is the first major historical analysis of the way Buckingham Palace worked with the Church of England and the media to initiate a new public relations strategy in the period 1932-53. It argues that the monarchy's deliberate elevation of a more informal and vulnerable family-centred image strengthened the emotional connections that members of the public forged with the royals, and that the tightening of these bonds had a unifying effect on national life in the unstable years during and either side of the Second World War. |
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