1.

Record Nr.

UNINA9910910497303321

Autore

Ratten Vanessa

Titolo

Sport Entrepreneurial Ecosystems : Technology Innovation Perspectives / / by Vanessa Ratten

Pubbl/distr/stampa

Singapore : , : Springer Nature Singapore : , : Imprint : Springer, , 2024

ISBN

9789819789238

9819789230

Edizione

[1st ed. 2024.]

Descrizione fisica

1 online resource (112 pages)

Collana

Business and Management Series

Disciplina

658.421

Soggetti

Entrepreneurship

New business enterprises

Technological innovations

Management

International business enterprises

Sports - History

Innovation and Technology Management

International Business

Sport History

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Nota di contenuto

Sport entrepreneurship -- Sport ecosystems -- Sport innovation -- Sport leadership -- Sport marketing -- Sport advertising -- Sport creativity and social media -- Sport artificial intelligence -- Sport circular economy.

Sommario/riassunto

This book explores how the sport industry can be considered as an ecosystem due to the variety of different factors interacting to provide value to society. This book focuses on sport ecosystems as a way to understand technological developments such as the digitalization trend. By doing so, it focuses on the interlinkages between different entities in a sport context including profit and non-profit entities. This book takes a new and innovative perspective to how sport is conducted. This book will be among the first to specifically focus on the ecosystem environment as a way of understanding the flexibility



and adaptability of those involved in sport.