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Record Nr. |
UNINA9910877078003321 |
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Autore |
Daubert Erik J |
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Titolo |
The annual campaign / / Erik J. Daubert |
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Pubbl/distr/stampa |
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Hoboken, N.J., : John Wiley & Sons, c2009 |
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ISBN |
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0-470-52718-8 |
1-282-36917-2 |
9786612369179 |
1-118-38624-8 |
0-470-52715-3 |
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Descrizione fisica |
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1 online resource (309 p.) |
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Collana |
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AFP fund development series |
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Disciplina |
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Soggetti |
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Fund raising |
Nonprofit organizations - Finance |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Nota di contenuto |
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The Annual Campaign (AFP Fund Development Series); The AFP Fund Development Series; Contents; Preface; Acknowledgments; About the Author; Chapter 1: What Is the Annual Fund?; Chapter 2: Benefits of the Annual Campaign; Chapter 3: Assessing Campaign Readiness; Chapter 4: Developing the Case for Support; Chapter 5: Recruiting Volunteers; Chapter 6: Building Your Campaign Teams; Chapter 7: Building Relationships and Asking for the Gift; Chapter 8: Planning and Evaluating Your Campaign; Index |
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Sommario/riassunto |
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Expert advice for building and managing a well-run annual support campaign of a nonprofit organization Nonprofit Essentials: The Annual Campaign reveals how to run a well-managed and well-coordinated annual campaign effort from the perspective of the large or small nonprofit organization. Centering on real-world campaigns and best practices in the 21st century for annual support, this book presents step-by-step guidance and practical tools including diagrams of annual campaign structures for use in local nonprofits, checklists for annual support campaigns, assessments for annual suppo |
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