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Record Nr. |
UNINA9910865270203321 |
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Autore |
Valeri Marco |
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Titolo |
Entrepreneurial Motivations : Strategies, Opportunities and Decisions |
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Pubbl/distr/stampa |
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Cham : , : Springer International Publishing AG, , 2024 |
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©2024 |
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ISBN |
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9783031544354 |
9783031544347 |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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1 online resource (211 pages) |
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Collana |
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International Studies in Entrepreneurship Series ; ; v.57 |
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Disciplina |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Nota di contenuto |
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Intro -- Introduction -- Structure of the Book -- References -- Contents -- Part I: Factors Influencing Entrepreneurial Intentions -- Focusing on Entrepreneurial Motivation from a Bibliometric Perspective -- 1 Introduction -- 2 Entrepreneurial Motivation -- 3 Area and Method of Study -- 4 Findings and Discussion -- 5 Conclusion -- References -- The Role of Intention and Motivation for Researchers Engaging in Academic Entrepreneurship (University Spin-Offs) -- 1 Introduction -- 2 The Characteristics of the Managerial Team of Academic Spin-Offs and the Differences Between Independent and Academic Entrepreneurs in Terms of Mindset and Motivation -- 3 The Role of Intention and Motivation in the Researcher's Decision Towards Academic Entrepreneurship -- 3.1 Personal Factors That Can Influence the Decision of a Researcher to Engage in Academic Entrepreneurship -- 3.2 How Researchers Behave in Various Positions Within an Academic Spin-Off (The Identity Role) -- 3.3 The Determination of Academic Intention Towards Academic Entrepreneurship -- 4 Conclusions -- References -- Integrating Social Media Marketing on Branding Local Gastronomic Entrepreneurship -- 1 Introduction -- 2 Relevant Literature -- 2.1 Social Media -- 2.2 Gastronomic Tourism -- 2.3 Cognitive Response Theory -- 2.4 Empirical Literature Review and Hypothesis Development -- 2.5 Conceptual Framework -- 3 Methodology -- 3.1 Research Approach -- |
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