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Record Nr. |
UNINA9910831196403321 |
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Autore |
Ramfelt Lena <1961-> |
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Titolo |
Gear up : test your business model potential and plan your path to success / / Lena Ramfelt, Jonas Kjellberg, Tom Kosnik ; Johan Rostwall, illustration |
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Pubbl/distr/stampa |
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Chichester, England : , : John Wiley and Sons, Inc., , 2014 |
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©2014 |
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ISBN |
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0-85708-656-1 |
0-85708-565-4 |
0-85708-564-6 |
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Descrizione fisica |
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1 online resource (192 p.) |
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Disciplina |
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Soggetti |
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Marketing research |
New products |
Business planning |
New business enterprises |
Entrepreneurship |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Bibliographic Level Mode of Issuance: Monograph |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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