1.

Record Nr.

UNINA9910830387203321

Autore

Stevenson Scott

Titolo

Major Gift Essentials: Everything You Need to Know to Secure Big Gifts

Pubbl/distr/stampa

[Place of publication not identified], : Jossey Bass Imprint, 2013

ISBN

1-118-70399-5

Descrizione fisica

1 online resource (50 pages)

Disciplina

658.15224

Soggetti

Fund raising - United States

Gifts - United States

Nonprofit organizations - Management

Nonprofit organizations - United States - Management

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Bibliographic Level Mode of Issuance: Monograph

Nota di contenuto

Establishing a Major Gifts Program -- Identifying Top-Dollar Prospects -- Cultivating Major Donors -- Soliciting Transformational Gifts -- Mastering a Range of Planned Giving Vehicles -- Capital Campaigns and Naming Opportunities -- Major Donor Recognition and Stewardship -- Building a Fundraising Board -- High-Dollar Gift Clubs and Giving Societies.

Sommario/riassunto

Originally published by Stevenson, Inc. , this practical resource presents nonprofit organizations with information on how to secure major gifts, including expert advice on how to identify and approach donors and tips, techniques, and best practices for soliciting major gifts.