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1. |
Record Nr. |
UNINA9910828168003321 |
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Autore |
Mason Paul |
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Titolo |
The golden oriole / / Paul Mason & Jake Allsop |
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Pubbl/distr/stampa |
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London : , : T & AD Poyser, , 2009 |
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ISBN |
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1-4725-9692-7 |
1-282-72367-7 |
9786612723674 |
1-4081-3298-2 |
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Descrizione fisica |
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1 online resource (289 p.) |
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Collana |
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Disciplina |
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Soggetti |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Acknowledgements -- Introduction -- 1. The Golden Oriole and the genus Oriolus -- 2. The story of Lakenheath and The Golden Oriole Group -- 3. Habitat in Britain, Europe and North Africa -- 4. Habitat in other parts of the breeding range -- 5. The special case of Kazakhstan -- 6. Climate and weather -- 7. Courtship and nest-building -- 8. Egg-laying and incubation -- 9. Nestlings and fledglings -- 10. Diet -- 11. Interspecific relationships -- 12. Song and calls -- 13. Population: past, present and future -- 14. Migration -- 15. Wintering -- 16. Orioles in captivity. |
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Sommario/riassunto |
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"One of Britain's rarest breeding birds, the Golden Oriole is also one of its most charismatic. Females are a vivid green, while the males of this species are a stunning yellow and black, with an extraordinary and unforgettable song. A long-distance migrant, the orioles return to breed in early May at just a few sites, almost all of which are in Suffolk. Jake Allsop and Paul Mason's The Golden Oriole looks in detail at the biology of this spectacular species, with sections on breeding biology, feeding ecology, evolution, population dynamics, mimicry, migration and conservation, as well as a discussion of the biology of other species in the genus. A colour section showcases this photogenic species to full effect, complemented by high-quality black-and-white |
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illustrations throughout. The fascinating history of the bird's distribution is also covered extensively, stemming from the authors' first-hand experience of the battle to help the species retain a toehold in Britain. The Golden Oriole is a much-admired bird, sought by serious and casual birders alike for the beauty of its plumage and song, as well as for its rarity. By bringing the biology of this elusive species to light, this book will prove a popular addition to the Poyser list."--Bloomsbury Publishing. |
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2. |
Record Nr. |
UNINA9910647787303321 |
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Autore |
Mau Gunnar |
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Titolo |
Multisensory in Stationary Retail : Principles and Practice of Customer-Centered Store Design / / edited by Gunnar Mau, Markus Schweizer, Christoph Oriet |
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Pubbl/distr/stampa |
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Wiesbaden : , : Springer Fachmedien Wiesbaden : , : Imprint : Springer, , 2023 |
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ISBN |
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Edizione |
[1st ed. 2023.] |
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Descrizione fisica |
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1 online resource (480 pages) |
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Disciplina |
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Soggetti |
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Marketing |
Consumer behavior |
Industries |
Sales management |
Consumer Behavior |
Sales and Distribution |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Nota di contenuto |
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Introduction: Why multisensory technology? -- Perception of the environment -- Organisational anchoring -- Customer-centred implementation -- Best practices from the retail sector. |
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Sommario/riassunto |
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This book describes how an optimal store design can contribute to the well-being of the customer and to differentiation from online retail. From an academic and practical perspective, with contributions from |
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renowned academics and companies, it shows how a coherent store design can be created in harmony with the retail brand. The central challenge here is the conscious orchestration of the diverse sensory stimuli. How can the many sources of stimuli be controlled? Which shelf shape goes with which light, colour and sound? Dealing with the variety of stimuli in a store environment can quickly become complex and incongruence can have a decisive negative impact on the well-being of customers. A customer-centric store environment therefore focuses on people's well-being. Renowned scientists and traders show the state of the science on these issues and give valuable suggestions for the trade. With best practice examples and valuable suggestions for practical implementation. Content Multisensory: Perception with all senses Phygital: The dawn of a new age of the senses Total Store: Think and act holistically Mindset: Anchoring customer centricity in the company The editors Prof. Dr. Gunnar Mau is Professor of Applied Psychology and Vice President Research & Teaching at the DHGS German School of Health and Sport. His research focuses on the buying motives and buying behaviour of people on the sales floor. Dr. Markus Schweizer is managing director of the boutique consultancy Holistic Consulting and accompanies retail companies in German-speaking countries in the customer-centric development and implementation of their strategy and total store design. Christoph Oriet has more than 30 years of experience in Swiss food retailing (Coop and Migros) - including as Head of Total Store at Migros Genossenschaftsbund in Zurich. He is Chairman of the Board of Directors at SCS Storeconcept in Switzerland, a full-service store builder This book is a translation of an original German edition. The translation was done with the help of artificial intelligence (machine translation by the service DeepL.com). A subsequent human revision was done primarily in terms of content, so that the book will read stylistically differently from a conventional translation. |
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