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Record Nr. |
UNINA9910825634303321 |
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Titolo |
Strategic planning : an Emerald guide |
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Pubbl/distr/stampa |
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Bradford, England, : Emerald Group Publishing, c2005 |
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ISBN |
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1-280-70653-8 |
9786610706532 |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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Disciplina |
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Soggetti |
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Strategic planning |
Management |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Bibliographic Level Mode of Issuance: Monograph |
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Nota di contenuto |
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Cover -- Introduction -- A driving force: an analysis of strategic planning in the Canadian automotive industry -- Discovering significant and viable new businesses: have faith in strategic planning basics -- Freshening up strategic planning: more than fill-in-the-blanks -- Organizational mechanisms for successful IS/IT strategic planning in the digital era -- Strategic planning using QFD -- The role of strategic planning in the performance of small, professional service firms: A research note. |
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Sommario/riassunto |
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After a period of being considered relatively unfashionable, strategic planning is now making a comeback on a large scale. This form of scheduling was consistently used in the 1960s but fell out of favour in the 80s as quality strategy became the key feature. |
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