1.

Record Nr.

UNINA9910825286203321

Titolo

International journal of retail & distribution management incorporating retail insights . Vol. 33, No. 4 Fashion retailing (part 2) / / Guest editors: Grete Birtwistle and Christopher M. Moore

Pubbl/distr/stampa

Bradford, England, : Emerald Group Publishing, c2005

ISBN

1-280-50878-7

9786610508785

1-84544-294-6

Edizione

[1st ed.]

Descrizione fisica

1 online resource (96 p.)

Altri autori (Persone)

BirtwistleGrete

MooreChristopher M

Disciplina

658.8/7

Soggetti

Physical distribution of goods - Management

Retail trade - Management

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Description based upon print version of record.

Nota di contenuto

CONTENTS; EDITORIAL ADVISORY BOARD; Guest editorial; A model of socially responsible buying/sourcing decision-making processes; A dedicated follower of fashion: the expansion strategy of David Linley & Co. Ltd; The nature of parenting advantage in luxury fashion retailing - the case of Gucci group NV; Bricks, clicks, and pix: apparel buyers' use of stores, internet, and catalogs compared; Salesperson roles: are online retailers meeting customer expectations?; The unhappy shopper, a retail experience: exploring fashion, fit and affordability

Fashion and clothing: the construction and communication of gay identities

Sommario/riassunto

Grete Birtwistle is the Head of Division of Marketing at the Caledonian Business School, GlasgowCaledonian University. She has extensive fashion retailing experience and her PhD investigated thearea of store image and store positioning for fashion retailers.