1.

Record Nr.

UNINA9910704653803321

Titolo

Starting a Planet Protectors Club [[electronic resource]]

Pubbl/distr/stampa

[Washington, D.C.] : , : U.S. Environmental Protection Agency, [Office of Solid Waste and Emergency Response], , 2007

Descrizione fisica

1 online resource (2 unnumbered pages)

Soggetti

Environmental education - Activity programs - United States

Environmental protection - Study and teaching (Elementary) - United States

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

"EPA 530-F-06-017."

"February 2007."

Title from title screen (viewed Sept. 20, 2007).

2.

Record Nr.

UNINA9910823238503321

Autore

Balliett Amy

Titolo

Killer visual strategies : engage any audience, improve comprehension, and get amazing results using visual communication / / Amy Balliett

Pubbl/distr/stampa

Hoboken, New Jersey : , : Wiley, , [2020]

©2020

ISBN

1-119-68026-3

1-119-68032-8

Descrizione fisica

1 online resource (242 pages)

Disciplina

302.226

Soggetti

Visual communication

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Includes index.

Nota di contenuto

Environmental influences and the rise of visual content -- Visual



content and human nature -- Quality visual content reigns supreme -- Rule 1: always think about con-text -- Rule 2: small visual cues have a large impact -- Rule 3: there's no gold at the end of that rainbow -- Rule 4: good visual strategists ask "WTF?!" -- Rule 5: avoid the stigma of stock -- Rule 6: stand out at the cocktail party -- Rule 7: use proper data viz throughout -- Rule 8: commit to the truth and prove it -- Rules are meant to be broken -- You can't create great content without a great team and process -- Going the freelance route -- Building an in-house team.

Sommario/riassunto

"Over the past decade, visual communication has shifted from being an optional medium for transmitting information to an essential means of build connection and understanding. It has changed the way we tell stories and establish relationships -- and it has transformed the traditional agency model within the marketing, public relations, and design industries. Amy Balliett's book will explain how can marketers, PR professionals, and organizations can connect and thrive in a world that demands quality visual content"--