1.

Record Nr.

UNINA9910822613003321

Autore

Franz Kathleen

Titolo

Tinkering [[electronic resource] ] : consumers reinvent the early automobile / / Kathleen Franz

Pubbl/distr/stampa

Philadelphia, : University of Pennsylvania Press, c2005

ISBN

1-283-89084-4

0-8122-0193-0

Edizione

[1st ed.]

Descrizione fisica

1 online resource (233 p.)

Disciplina

629.222/0973

Soggetti

Automobiles - United States - History

Automobile industry and trade - United States - History

Transportation, Automotive - United States - History

Lingua di pubblicazione

Inglese

Formato

Materiale a stampa

Livello bibliografico

Monografia

Note generali

Bibliographic Level Mode of Issuance: Monograph

Nota di bibliografia

Includes bibliographical references (p. [167]-217) and index.

Nota di contenuto

Front matter -- Contents -- Introduction. Automobiles in the Machine Age -- 1. What Consumers Wanted -- 2. Women's Ingenuity -- 3. Consumers Become Inventors -- 4. A Tinkerer's Story -- 5. The Automotive Industry Takes the Stage -- Epilogue: Tinkering from Customizing to Car Talk -- Notes -- Index -- Acknowledgments

Sommario/riassunto

In the first decades after mass production, between 1913 and 1939, middle-class Americans not only bought cars but also enthusiastically redesigned them. By examining the ways Americans creatively adapted their automobiles, Tinkering takes a fresh look at automotive design from the bottom up, as a process that included manufacturers, engineers, advice experts, and consumers in various guises. Franz argues that automobile ownership opened new possibilities for ingenuity among consumers even as large corporations came to control innovation. Franz weaves together a variety of sources, from serial fiction to corporate documents, to explore tinkering as a form of authority in a culture that valued ingenuity. Women drivers represented one group of consumers who used tinkering to advance their claim to social autonomy. Some canny drivers moved beyond modifying their individual cars to become independent inventors, patenting and selling automotive accessories for the burgeoning national demand for



aftermarket products. Earl S. Tupper was one such tinkerer who went on to invent Tupperware. These savvy tinkerers worked in a changing landscape of invention shaped increasingly by automotive giants. By the 1930's, Ford and General Motors worked to change the popular discourse of ingenuity and used the world's fairs of the Depression as a stage to promote a hierarchy of innovation. Franz not only demonstrates the entrepreneurial spirit of American consumers but she engages larger historical questions about gender, consumption and ingenuity while charting the impact corporate expansion on tinkering during the first half of the twentieth century.