|
|
|
|
|
|
|
|
1. |
Record Nr. |
UNINA9910820988703321 |
|
|
Autore |
Brewster Ernest |
|
|
Titolo |
Business relationship manager : careers in IT service management / / Ernest Brewster |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
Swindon, England : , : BCS, , 2014 |
|
©2014 |
|
|
|
|
|
|
|
|
|
ISBN |
|
|
|
|
|
|
Edizione |
[1st edition] |
|
|
|
|
|
Descrizione fisica |
|
1 online resource (191 p.) |
|
|
|
|
|
|
Collana |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Information technology - Management |
Management information systems |
Relationship marketing - Management |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Note generali |
|
Description based upon print version of record. |
|
|
|
|
|
|
Nota di bibliografia |
|
Includes bibliographical references and index. |
|
|
|
|
|
|
Nota di contenuto |
|
Cover; Advert Page; Copyright Page; CONTENTS; LIST OF FIGURES AND TABLES; AUTHOR; 1 INTRODUCTION; 2 INTRODUCTION TO BUSINESS RELATIONSHIP MANAGEMENT; 3 THE BUSINESS RELATIONSHIP MANAGER; GOALS AND OBJECTIVES; BRM RESPONSIBILITIES; SKILLS, COMPETENCIES AND KNOWLEDGE; INTERFACES AND DEPENDENCIES; 4 TOOLS, METHODS AND TECHNIQUES; STANDARDS; GOOD PRACTICE FRAMEWORKS, PROCEDURES AND PROCESSES; TOOLS AND INFORMATION; METRICS AND PERFORMANCE; 5 CAREER PROGRESSION AND RELATED ROLES; ORIGINS; CONTINUING PROFESSIONAL DEVELOPMENT (CPD); CAREER PROGRESSION - WHERE NEXT? |
6 A WEEK IN THE LIFE OF A BRM - A CASE STUDYCONTEXT; A WEEK IN THE LIFE; REFERENCES; INDEX; Advert Page; Back Cover |
|
|
|
|
|
|
|
|
Sommario/riassunto |
|
Business relationship management (BRM) is crucial for building and maintaining strong relationships between a service provider and customer. This highly accessible introduction to the role of a BRM manager gives practical guidance to those new to the role or interested in getting a better understanding of what it entails. |
|
|
|
|
|
|
|