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Record Nr. |
UNINA9910820896403321 |
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Autore |
Kumar Martha Joynt |
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Titolo |
Managing the president's message : the White House communications operation / / Martha Joynt Kumar |
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Pubbl/distr/stampa |
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Baltimore : , : Johns Hopkins University Press, , 2007 |
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ISBN |
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Descrizione fisica |
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1 online resource (380 p.) |
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Disciplina |
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Soggetti |
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Government and the press - United States |
Press and politics - United States |
Presidents - Press coverage - United States |
Communication - Political aspects - United States |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Creating an effective communications operation -- The communications operation of President Bill Clinton -- The communications operations of President George W. Bush -- White House communications advisers -- The press secretary to the President -- The gaggle and the daily briefing -- Presidential press conferences -- Managing the message. |
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