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Record Nr. |
UNINA9910458381403321 |
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Autore |
Comm Joel |
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Titolo |
KaChing [[electronic resource] ] : how to run an online business that pays and pays / / Joel Comm |
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Pubbl/distr/stampa |
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Hoboken, N.J., : John Wiley & Sons, Inc., 2010 |
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ISBN |
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0-470-64444-3 |
1-282-68701-8 |
9786612687013 |
0-470-64442-7 |
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Edizione |
[1st edition] |
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Descrizione fisica |
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1 online resource (256 p.) |
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Disciplina |
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Soggetti |
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Electronic commerce |
Electronic books. |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Nota di contenuto |
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KaChing: How to Run an Online Business that Pays and Pays; Contents; Foreword; Introduction-Creating Your Personal KaChing Button; Chapter 1: The New Web Order-How the Internet Has Brought Opportunity to Everybody; Chapter 2: Your Uniqueness Equals Cash; Chapter 3: Content Is Not King . . . It Is KaChing!; Chapter 4: Information Products-Selling Your Knowledge; Chapter 5: Earning from Affiliate Programs; Chapter 6: Membership Sites-Turning Your Internet Business into a Passive Revenue Machine; Chapter 7: Coaching Programs; Chapter 8: Case Studies; Conclusion; Other books by Joel Comm; Index |
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Sommario/riassunto |
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For nearly fifteen years, Joel Comm has been generating revenue on the web via a number of avenues. In KaChing, he shares his five primary methods of making money online, combining traditional marketing with the new, offering detailed strategies and techniques that can be applied to any niche or market. Each of the five methods is broken down into simple, practical, duplicable steps. Praise for KaChing ""Turning your passion into profit is Joel's keystone in life, and he possesses the uncanny ability to deliver a clear road map enabling |
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precise results, again and again |
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2. |
Record Nr. |
UNINA9910818006703321 |
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Titolo |
Information evaluation / / edited by Philippe Capet, Thomas Delavallade ; Jean-Charles Pomerol, series editor |
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Pubbl/distr/stampa |
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London, [England] ; ; Hoboken, New Jersey : , : John Wiley & Sons, Incorporation, , 2014 |
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©2014 |
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ISBN |
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1-118-89915-6 |
1-118-89899-0 |
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Descrizione fisica |
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1 online resource (338 p.) |
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Collana |
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Information Systems, Web and Pervasive Computing Series |
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Altri autori (Persone) |
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CapetPhilippe |
DelavalladeThomas |
PomerolJean-Charles |
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Disciplina |
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Soggetti |
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Management information systems |
Accounting |
Information measurement - Mathematical models |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references at the end of each chapters and index. |
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Nota di contenuto |
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Cover; Title Page; Contents; Foreword; Introduction; Chapter 1. Information: Philosophical Analysis and Strategic Applications; 1.1. Introduction; 1.2. State of the art in philosophy; 1.2.1. History; 1.2.2. Information at the crossroads between epistemology and philosophy of language; 1.3. Information warfare; 1.3.1. The role of falsehood and of intentions; 1.3.2. Deception, simulation and dissimulation; 1.3.3. Addressees of information or the art of communicating; 1.3.4. Information warfare as a play on beliefs; 1.3.5. Disinformation and associated notions |
1.4. Conclusion. Comprehending information in order to evaluate it1.5. Bibliography; Chapter 2. Epistemic Trust; 2.1. Introduction; 2.2. What is social epistemology?; 2.3. History of the discipline; 2.4. Social |
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epistemology and externalism; 2.5. Realism and constructivism in social epistemology; 2.6. Believing other people; 2.7. Reductionism and antireductionism; 2.8. Trust and communication; 2.9. Conclusion; 2.10. Bibliography; Chapter 3. The Fundamentals of Intelligence; 3.1. Introduction; 3.2. Information evaluation in the language of intelligence |
3.2.1. A context which is not clearly defined, open to multiple interpretations3.2.2. An informational model historically based on the evaluation of information and of sources; 3.3. Attempt to formalize generic models appropriate for the new issues facing the intelligence services; 3.3.1. Functional analysis as a support for definition; 3.3.2. Paradigm shifts; 3.3.3. Attempt at a rigorous definition of intelligence; 3.4. Conclusion; 3.5. Bibliography; Chapter 4. Information Evaluation in the Military Domain: Doc; 4.1. Introduction; 4.2. Presentation of the existing situation |
4.2.1. Information evaluation in the intelligence cycle4.2.2. Reliability and credibility of information; 4.3. Illustrative scenario with multi-sourced information; 4.4. From an inaccurate definition to an attractive but unusable concept; 4.4.1. Estimation of reliability; 4.4.2. Estimation of credibility; 4.4.3. Combining dimensions - what is the comparability of the ratings?; 4.4.4. Raw data, enriched intelligence - can information evaluation qualify everything?; 4.5. A few suggested refinements to information evaluation techniques; 4.6. Conclusion and future prospects; 4.7. Bibliography |
Chapter 5. Multidimensional Approach to Reliability Evaluation of Information Sources5.1. Introduction; 5.2. Multi-criteria aggregation by the Choquet integral: application to the evaluation of the reliability of sources; 5.2.1. Multi-criteria decision support; 5.2.2. Multi-Attribute Utility Theory; 5.2.3. Concepts of measurement and construction of utility functions; 5.2.4. Aggregation function A: limitations of the weighted sum; 5.2.5. The Choquet integral; 5.2.6. Determination of the aggregation function A; 5.2.7. Multi-level preference models |
5.2.8. Estimation of a degree of reliability via the multi-criteria approach |
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Sommario/riassunto |
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During the reception of a piece of information, we are never passive. Depending on its origin and content, from our personal beliefs and convictions, we bestow upon this piece of information, spontaneously or after reflection, a certain amount of confidence. Too much confidence shows a degree of naivety, whereas an absolute lack of it condemns us as being paranoid. These two attitudes are symmetrically detrimental, not only to the proper perception of this information but also to its use. Beyond these two extremes, each person generally adopts an intermediate position when faced with the recep |
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