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Record Nr. |
UNISALENTO991003916329707536 |
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Autore |
Guitry, Sacha |
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Titolo |
Beaumarchais / Bois gravés par Henri Jadoux |
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Pubbl/distr/stampa |
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[Paris] : R. Solar, c1950 |
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Descrizione fisica |
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Disciplina |
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Soggetti |
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Beaumarchais, Pierre Augustin : Caron de |
Beaumarchais, Pierre Augustin : Caron de |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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2. |
Record Nr. |
UNINA9910817916803321 |
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Titolo |
Handbook of markets and economies : East Asia, Southeast Asia, Australia, New Zealand / / Anthony Pecotich and Clifford J. Shultz II, editors ; foreword by John O'Shaughnessy |
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Pubbl/distr/stampa |
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Armonk, N.Y. : , : M.E. Sharpe, , 2006 |
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ISBN |
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1-315-49875-8 |
1-315-49876-6 |
1-315-49877-4 |
1-280-91217-0 |
9786610912179 |
0-7656-2011-1 |
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Descrizione fisica |
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1 online resource (xi, 712 pages) : illustrations, maps |
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Collana |
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Disciplina |
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Soggetti |
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Marketing - Asia |
Marketing - Australia |
Marketing - New Zealand |
Asia Economic conditions Handbooks, manuals, etc |
Australia Economic conditions Handbooks, manuals, etc |
New Zealand Economic conditions Handbooks, manuals, etc |
Asia Handbooks, manuals, etc |
Australia Handbooks, manuals, etc |
New Zealand Handbooks, manuals, etc |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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First published 2006 by M.E. Sharpe. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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CONTENTS; FOREWORD; ACKNOWLEDGMENTS; INTRODUCTION; CHAPTER 1 AUSTRALIA Changing Consumer Behavior and Marketing; CHAPTER 2 BRUNEI DARUSSALAM Consumption and Marketing in an Islamic Monarchy; CHAPTER 3 CAMBODIA Striving for Peace, Stability, and a Sustainable Consumer Market; CHAPTER 4 THE PEOPLE'S REPUBLIC OF CHINA Markets within the Market; CHAPTER 5 EAST TIMOR Realizing Its Potential; CHAPTER 6 INDONESIA Transition at a Crossroads; CHAPTER 7 JAPAN A Crisis of Confidence in the World's Second Largest Economy; CHAPTER 8 KOREA Two Countries, Sharp Contrasts, but a Common Heritage |
CHAPTER 9 LAOS Emerging Market Trends and the Rise of Consumers and EntrepreneursCHAPTER 10 MALAYSIA Toward Prosperity with Harmony and Diversity; CHAPTER 11 MYANMAR Foreign Brands Trickling Through; CHAPTER 12 NEW ZEALAND Consumers in Their Market Environment-Profiles and Predictions; CHAPTER 13 PAPUA NEW GUINEA Marketing and Consumer Behavior; CHAPTER 14 THE PHILIPPINES Marketing and Consumer Behavior-Past, Present, and Future; CHAPTER 15 SINGAPORE Marketing, Macro Trends, and Their Implications for Marketing Management for 2005 and the Years Beyond |
CHAPTER 16 TAIWAN Euphoria and Paranoia on the Emerging Greater China EconomyCHAPTER 17 THAILAND Consumer Behavior and Marketing; CHAPTER 18 VIETNAM Expanding Market Socialism and Implications for Marketing, Consumption, and Socioeconomic Development; ABOUT THE EDITORS AND CONTRIBUTORS; INDEX |
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Sommario/riassunto |
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East and Southeast Asia is a vast and complex region. Its countries have a bewildering array of histories, demographics, economic structures, cultural backgrounds, and global marketing potential. This Handbook unravels the mystery. |
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