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1. |
Record Nr. |
UNINA9910695551503321 |
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Titolo |
In the loupe [[electronic resource] ] : advertising diamonds, gemstones, and pearls |
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Pubbl/distr/stampa |
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[Washington, D.C.] : , : Federal Trade Commission, Bureau of Consumer Protection, Office of Consumer and Business Education, , [2001] |
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Descrizione fisica |
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4 unnumbered pages : digital, PDF file |
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Collana |
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Disciplina |
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070.5797 |
011.53 |
659.1 |
739.27 |
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Soggetti |
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Advertising - Jewelry |
Gems - Marketing |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Title from title screen (viewed on Feb. 7, 2007). |
"December 2001"--P. [4]. |
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2. |
Record Nr. |
UNINA9910814473003321 |
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Autore |
Pasher Edna |
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Titolo |
The complete guide to knowledge management : a strategic plan to leverage your company's intellectual capital / / Edna Pasher and Tuvya Ronen |
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Pubbl/distr/stampa |
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Hoboken, NJ, : Wiley, 2011 |
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ISBN |
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1-118-98378-5 |
1-283-02600-7 |
9786613026002 |
1-118-00140-0 |
1-118-00138-9 |
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Edizione |
[1st edition] |
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Descrizione fisica |
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1 online resource (226 p.) |
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Classificazione |
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Altri autori (Persone) |
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Disciplina |
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Soggetti |
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Knowledge management |
Intellectual capital - Management |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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The Complete Guide to Knowledge Management: A Strategic Plan to Leverage Your Company's Intellectual Capital; Contents; Acknowledgments; Preface: Getting Started on Your Knowledge Management Journey; CHAPTER 1: The Motivation toward Knowledge Management: Combining the Tactical with the Strategic; CHAPTER 2: Making the Business Case for Managing Intellectual Capital; CHAPTER 3: The Importance of Strategy in Knowledge Management; CHAPTER 4: The Role of Culture in a Successful Knowledge-Creating and Knowledge-Sharing Organization |
CHAPTER 5: The Human Focus: Understanding and Managing Knowledge Workers CHAPTER 6: Managing Interactions for Knowledge Creation and Sharing; CHAPTER 7: Capturing and Reusing Existing Knowledge; CHAPTER 8: The Customer Focus: Harnessing Customer Knowledge through Meaningful Interactions; CHAPTER 9: Measuring and Managing the Performance of Proper Knowledge Work; CHAPTER 10: Innovating for a New Beginning; CONCLUSION: Implementing Knowledge Management A Step-by-Step Process; APPENDIX: Defining |
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Sommario/riassunto |
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A straightforward guide to leveraging your company's intellectual capital by creating a knowledge management culture The Complete Guide to Knowledge Management offers managers the tools they need to create an organizational culture that improves knowledge sharing, reuse, learning, collaboration, and innovation to ensure measurable growth. Written by internationally recognized knowledge management pioneers, it addresses all those topics in knowledge management that a manager needs to ensure organizational success. Provides plenty of real-life examples and case studies Includes |
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