|
|
|
|
|
|
|
|
1. |
Record Nr. |
UNINA9910813292303321 |
|
|
Titolo |
Media choice : a theoretical and empirical overview / / edited by Tilo Hartmann |
|
|
|
|
|
|
|
Pubbl/distr/stampa |
|
|
New York, : Routledge, 2009 |
|
|
|
|
|
|
|
ISBN |
|
1-135-92506-2 |
1-135-92507-0 |
1-282-08446-1 |
9786612084461 |
0-203-93865-8 |
|
|
|
|
|
|
|
|
Edizione |
[1st ed.] |
|
|
|
|
|
Descrizione fisica |
|
1 online resource (321 p.) |
|
|
|
|
|
|
Altri autori (Persone) |
|
|
|
|
|
|
Disciplina |
|
|
|
|
|
|
Soggetti |
|
Mass media - Social aspects |
Mass media - Psychological aspects |
Choice (Psychology) |
|
|
|
|
|
|
|
|
Lingua di pubblicazione |
|
|
|
|
|
|
Formato |
Materiale a stampa |
|
|
|
|
|
Livello bibliografico |
Monografia |
|
|
|
|
|
Note generali |
|
Description based upon print version of record. |
|
|
|
|
|
|
Nota di bibliografia |
|
Includes bibliographical references and index. |
|
|
|
|
|
|
Nota di contenuto |
|
Book Cover; Title; Copyright; Contents; Figures; Tables; Contributors; Preface; Chapter 1 A Brief Introduction to Media Choice; Chapter 2 Social Cognitive Theories of Media Selection; Chapter 3 Action Theory, Theory of Planned Behavior and Media Choice; Chapter 4 Uses and Gratifications as Media Choice; Chapter 5 Money Does Matter; Chapter 6 The Effect of Subjective Quality Assessments on Media Selection; Chapter 7 Fast and Frugal Media Choices; Chapter 8 Cognitive Dissonance Theory- A Roller Coaster Career: How Communication Research Adapted the Theory of Cognitive Dissonance |
Chapter 9 Informational Utility as Determinant of Media ChoicesChapter 10 Affect as a Predictor of Entertainment Choice: The Utility of Looking Beyond Pleasure; Chapter 11 Media Choice as Avoidance Behavior: Avoidance Motivations During Television Use; Chapter 12 Media Choice on a Micro Level: On- line Selective Strategies in Watching Television; Chapter 13 The Role of Structure in Media Choice; Chapter 14 Media Choice Despite Multitasking?; Chapter 15 Media Synchronicity and Media Choice: Choosing Media for Performance; Chapter 16 Media |
|
|
|
|