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Record Nr. |
UNINA9910812093403321 |
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Autore |
Maillard Pierre |
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Titolo |
Competitive quality strategies [[electronic resource] /] / Pierre Maillard |
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Pubbl/distr/stampa |
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Hoboken, N.J., : ISTE Ltd/John Wiley and Sons Inc, 2013 |
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ISBN |
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1-118-64445-X |
1-299-14639-2 |
1-118-64429-8 |
1-118-64465-4 |
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Edizione |
[1st ed.] |
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Descrizione fisica |
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1 online resource (173 p.) |
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Collana |
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Focus series in automation & control, , 2051-2481 |
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Disciplina |
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Soggetti |
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Business planning |
Strategic planning |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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"Focus industrial engineering series"--Cover. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Title Page; Contents; PREFACE; INTRODUCTION; CHAPTER 1. GENERAL PRINCIPLES OF COMPETITIVE QUALITY; 1.1. What meaning should we attach to the term "quality"?; 1.2. The role of quality in a company's competitiveness; 1.3. Conclusion; 1.4. Summary of the basic ideas and concepts developed in this chapter; CHAPTER 2. THE DEFINITION OF A COMPETITIVE QUALITY TACTIC; 2.1. Introduction; 2.2. A company's socio-economic exchange motor; 2.3. The concept of a competitive quality tactic; 2.4. The major stages when devising a competitive quality tactic |
2.4.1. Collection of input data for the process of creation of a CQT2.4.2. Modeling of the arrangement of the intended stakeholders; 2.4.3. Identification of the stakeholders' perceptions of competitive quality; 2.4.4. Possible gains resulting from the creation of new perceptions of competitive quality; 2.4.5. Identification of the characteristics of the stakeholders' "quality comburant"; 2.4.6. Evolution of offerings to trigger perceptions of competitive quality; 2.4.7. The means to be mobilized and the constraints to be taken into account to produce quality carburants |
2.4.8. The CQTs needing to be elaborated in interrelations with certain suppliers in order to obtain resources that the company2.5. The major |
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