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Record Nr. |
UNINA9910812071203321 |
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Autore |
Woodward Jeannette A |
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Titolo |
Creating the customer-driven academic library [[electronic resource] /] / Jeannette Woodward |
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Pubbl/distr/stampa |
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Chicago, : American Library Association, 2009 |
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ISBN |
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0-8389-9045-2 |
1-283-14800-5 |
9786613148001 |
0-8389-9044-4 |
1-4416-1913-5 |
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Descrizione fisica |
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1 online resource (209 p.) |
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Disciplina |
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Soggetti |
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Academic libraries - United States |
Public services (Libraries) |
Academic libraries - Space utilization - Social aspects |
Academic libraries - Marketing |
Academic libraries - Public relations |
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Lingua di pubblicazione |
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Formato |
Materiale a stampa |
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Livello bibliografico |
Monografia |
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Note generali |
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Description based upon print version of record. |
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Nota di bibliografia |
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Includes bibliographical references and index. |
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Nota di contenuto |
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Reinventing the academic library -- Making it happen : leadership and the professional staff -- Public service staffing : past, present, and future -- A great place to be : creating a livable library -- Transforming spaces on tight budgets -- Making the transition to a twenty-first-century library -- Innovation at the forefront : the information commons, embedded librarians, and the library of the future -- Sharing our vision : marketing the academic library -- Customer service : making it all come together -- Evaluating our progress. |
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Sommario/riassunto |
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Librarians are now faced with marketing to a generation of students who log on rather than walk in and this cutting-edge book supplies the tools needed to keep customers coming through the door. |
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